Ybrant Continues Acquistion Spree; Invests US$ 175 Million In Three Websites

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Following earlier speculations, Hyderabad based Ybrant Digital has picked up, not one, but three internet brands. The acquisition totaling US$ 175 Million is yet to be completely closed where Ybrant is subjected to become a traded commodity (stock markets). The company bought the brands from US based Experian Interactive Media (EIM).The Acquisition  All three Internet brands will offer a revenue...
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Indian Firm Ybrant To Make $200M Acquisition

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Now this is not something you hear about everyday. ET reports that Hyderabad based  E-Advertising and Digital Market Ybrant Digital is about to acquire an online service firm based in the US for a figure in the ballpark of $200 Million or Rs. 1000 Crore.Over the years Ybrant have acquired firms like Lycos, Oridian, AdDynamix, MediosOne, and VoloMP and renamed themselves Ybrant Digital. While the...
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Microsoft Readies To Tap Local: Hires Ybrant Digital For Smaller Towns

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Ybrant Digital, an online marketing company, has been retained by Microsoft India to cater to cities outside Delhi-NCR, Mumbai and Bangalore. In a bid to expand in Metros beyond the aforementioned, MS India has appointed Ybrant Digital to sell its ad inventory for media properties on MSN, Windows Live, and Bing. Ybrant further boasts partnerships with global publishers such as Facebook, Google, MSN,...
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WWW: WAT Weekly WrapUp 15th August – 22nd August 2010

This week saw Ybrant acquiring Lycos and then planning for an IPO which raised questions if the acquisition was done purely to increase market value. Facebook launched Facebook Places but only for iPhone users in the US. It was also revealed through a study that the 3G subscribers in India would corss 107 million users in India by 2015. Read about all this and much more with this weeks WAT weekly...
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Ybrant Plans For IPO – Lycos Aquisition To Increase Market Value?

Ybrant Digital, the company offering digital marketing solutions, is planning for an IPO in order to raise INR 700 crores in order to expand to Chinese and Brazilian markets. Ybrant also plans to buy a company in in-gaming advertising and a US-centric affiliate network. To make these acquisitions, Ybrant plans to make funds available through a pre-IPO round wherein they shall negotiate with existing...
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Ybrant Acquires Lycos For 35 Million $ – Good Deal?

Ybrant Digital the  digital marketing solutions provider today announced the signing of the stock purchase agreement to acquire Lycos Inc.  Lycos.com is owned by Daum Communications of Korea Lycos was at its height of popularity during the internet boom period of 1999 and was one of the few well known search services of its time.Lycos is one of the top 1500 sites in the world. With...
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Tie Up and Acquisition Round Up: Virgin Ties Up with Nimbuzz, Ybrant Acquires Australian Ad Network and Alibaba Scouts for JV Partner

The digital world heard some buzz in the tie ups section recently. And it interestingly ranged from mobile to a web publisher to a digital agency. Here’s a small round up giving with the noteworthy points. Virgin Mobile and Nimbuzz Tie up The partnership essentially brings Virgin’s brand closer to its conusmers through an instant messaging solution. Vchatter – the multi brand WAP...
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Ybrant Digital Ties Up With Integrid Media To Bring Oridian Ad Network To India

Oridian Ybrant Digital’s US centric Ad network which was acquired by Ybrant in december last year is entering India through a joint venture with Integrid Media a provider of one-stop shop for integrated media solutions. Integrid media will be exclusively carrying out ad sales activity for Oridian in India.This isn’t the first time Ybrant and Integrid media are getting into a partnership....
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Ybrant files for IPO

Ybrant Technologies Ltd, a digital marketing services provider, has filed its draft red herring prospectus with SEBI for entering the capital market with its IPO of 3,500,000 equity shares of Rs 10 each. Ybrant is a California corporation based out of Palo Alto, CA with a global delivery center in Hyderabad, India with over 200 Employees and has about 15 different platforms catering to Internet and...
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