Airtel Gets A New Look, Plans To Increase Global Presence

Indian telecom major Airtel has got a new brand logo and is all set to increase its global presence. The brand which started in India, fifteen years ago, is now present in 19 countries that include India,...
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MakeMyTrip.com Urges Customers To Go Green!

Makemytrip.com, popular travel portal is now urging its customers to go green or in their words – Be a Responsible Traveler. Makemytrip.com, along with Webchutney, has launched an interactive community...
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FMCG Advertising Online Aspire Greater Results – What Can Digital Media Expect From This?

Its been quite a roller coaster ride for FMCG brands to come up with something of great value online for their brands. But there have been instances where brands have been launched online before being...
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9.9 Mediaworx Acquires iGovernment.in – Asheesh Gupta On The Acquisition

9.9 mediaworx (earlier Jasubhai Digital Media) has acquired iGovernment.in which was one of the online properties invested in by Goose Fish Media Ventures (the incubation arm of digital media firm Webchutney). ...
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Growth Predictions – Online at 44%, Mobile at 600% in FY ’09-10 – Digital Media Outlook Report

Webchutney – The Digital Marketing Agency has released the first edition of its annual report which looks at the future prospects of the Digital Media Industry in India. This report analyzes the...
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GoaFest09 – Media2Win, JWT, Webchutney and Hungama Take Home Digital Honours at Abby’s 2009

The Goafest 09 concluded a couple of days back with a lot of campaigns getting deserved awards and all agencies throwing around numbers of the metals they bagged. OnM touched 50 and continued to dominate...
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Webchutney Launches Mobile Agency – Culture Mafia – Need For Exclusive Mobile Agencies?

Webchutney which was ranked as the no.1 Digital agency according to a report has now announced the launch of its mobile marketing arm Culture Mafia. Culture Mafia will be full service independent mobile...
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WATBlog Panel Delhi Videos – Check Them Out!

The WATBlog Panel Delhi on “Bridging the digital divide” took place at Metropolitan hotel New delhi on 12th December 2008. The panelists were Sidharth Rao Webchutney, Sanjay Trehan of Ndtv...
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Webchutney Ranks #1 In The List Of Digital Agencies In India

Brand Equity‘s Ad Agency Reckoner has listed the top ten Digital Agencies in India recently and according to the annual survey this year the no.1 digital agency is Webchutney followed by Hungama...
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Panelists For the WATBlog Panel Delhi On 12th December – Have A Look!

Well we announced our first panel in Delhi last week and have got a tremendous response with over 70 registrations in just a couple of day. We have limited seats (just 150) so hurry and book your place....
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NetworkPlay Pulls Off A Major Publisher Deal – Signs On Gawker Media For India

Well the just launched vertical ad network NetworkPlay has pulled off a major deal in just the few months that it has been around. NetworkPlay has struck an exclusive deal with GawkerMedia which owns sites...
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The Slowdown & Its Impact On Digital Media in India

As its understood by all the slowdown is here to stay and we have earlier taken the VC point of view on the slowdown but this time we spoke to Digital Media CEO’s and Business Heads to know their...
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Latest Online Virals – The Good, The Bad and The Ugly

There have been a plethora of virals launched recently and in my view the bollywood hook is being overused in these virals and a lack of innovation in concept is seen in some. This is an attempt to review...
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Id8Labs Looking To Raise USD 6-8 million!

Id8Labs which was formed after the break up between webpercept and Percept holdings is scouting for private equity investors and looking to raise upto USD 6-8 million through private equity in the next...
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EXCLUSIVE- More Competition In Digital Advertising? LBi – The International Full Service Interactive Agency To Launch Soon in India

The online/interactive advertising space went through a sort of a consolidation phase recently with bigger traditional advertising players acquiring digital only agencies or digital agencies raising the...
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Bookmyshow.com launches Mobile Ticketing and Facebook Application

Movies is big business and thats pretty evident from the way indian films are recovering their investments in the first week itself. So the demand for tickets and convenience based tickets for movies and...
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