Vizisense Report Throws Up Some Amazing Insights Into India’s Mobile Internet Usage

An Overview
Everyone and their aunt have been saying how mobile Internet is rising in the country but it is a speculation nonetheless even we do see the proliferation of mobile all around us. Komli Media’s Vizisense has just released the results of a survey they initiated to find out the trends in the mobile Internet and data usage in India and it has thrown up some rather good numbers in favor of Mobile Internet. There...
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Youngsters in India Prefer Internet Over Television

ViziSense
In the year 2010, WATBlog carried one story which made it very clear that when it comes to youngsters in India, IT and Internet is a total different ball game. It was reported that  almost 86% of youngsters in metros get access to Internet from their homes and that 65% of them choose Internet as their favorite pastime, not to mention the 85% of the youth who are hooked on social networking sites....
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Indian E-Commerce Shoppers Doubled In Just A Year: ViziSense

We all know E-Commerce has been booming in India, along with M-Commerce, it is reshaping the way Indians conduct transactions. Last week, ViziSense, a platform that measures Online Audience and Ad’s in India, released a comprehensive report on one of E-Commerce’s fastest growing segments: B2C. Specifically, B2C Non Travel.The report has thrown up many interesting statistics on the e-commerce...
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Komli Media Acquires Singapore-Based Aktiv Digital

Komli Media, which runs an online ad network and an online traffic measurement tool Vizisense, has acquired the Singapore-based Aktiv Digital in a cash-and-equity deal. The acquisition will enable Komli Media to get access to the leading advertisers and publishers in one of the fastest growing digital markets.Aktiv Digital, an online media sales venture provides online solutions for publishers,...
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Blackberry Dominates The Online Interest In Smartphones

A new research by ViziSense reveals that Blackberry is the most favorite smartphone for those, who search for mobile phones online. The study has been conducted based on data from different e-commerce websites between January and April, 2011. The search queries by users on these e-commerce sites were taken into account. The study shows that 35 % users searched for Nokia handsets, 30 % searched for...
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Komli Media Ties Up With Efficient Frontier For Search Marketing

Komli Media, which runs an online ad network and an online audience or traffic measurement tool Vizisense, has tied up with the US-based Digital Marketing Solution Provider named Efficient Frontier, to offer search engine marketing solutions to advertisers.Gulshan Verma, Vice President and Country Head, Ad Network, India and Middle East said, “We are excited to partner with Efficient Frontier in...
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Group Buying, e-commerce Shopping sites see Growth in September [Report]

While global behemoths like eBay, Amazon continue to rule the e-commerce space. Scores of niche e-commerce, Groupon-like group buying and exclusive ‘invitation only’ websites have added an element of zing into what is primarily a Web 1.0 business model. Not only that, they have also succeeded in exploiting every shop-a-holic’s weakness – bargains! People who follow the Internet...
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Facebook App Developers Zynga Sued – Farmville Has 9 Lakh Indian Users

Zynga, the leading game developers for Facebook with Farmville and Mafia Wars amongst many others, have been sued for sending out personal information of 218 million users of its applications. Facebook’s security flaws have been talked about since a long time now. In fact, we spoke about how Facebook apps were found to be leaking out personal information of Facebook users to online advertising...
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Monsoon Ads And Times Audience Network Tie Up – Digital Video Advertising Grows

Digital video marketing is growing leaps and bounds and as a testimonial to this Times Audience Network (TAN), the digital arm of Times Group has tied up with Monsoon Ads Pvt. Ltd., an online advertising network in an online and mobile advertising sales partnership. As per the agreement, TAN will exclusively sell online and mobile ads on the Monsoon publisher network which includes YouTube, Rajshri,...
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Women Shaping Up – The Internet

Last month, we reported how a study showed that women preferred social networking over shopping. Now comScore has come up with a study on how women are shaping the internet. Women spending time on social networking sites is not really much of a surprise to be honest. I know some girls who like to check their Facebook or Twitter every 10-15 minutes. But what this new study does show, which is something...
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