TravelGuru Sells Out To Expedia For 17 Million $ – Finally Some Travel Consolidation!

Update: Travelguru Founder has denied the story but speculation still exists and now the valuation is being pegged at 75 million $ and acquisition at a higher amount!   Earlier Posted:The travel scene has been an overcrowded one and we have been blogging about both the amount of funding and the number of funded players since quite sometime now. We had even done a story on cleartrip securing more...
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Travel Update: Travel Portals Looking at Models Beyond Ticketing as Margins Dwindle. A Birds Eye View of Online Travel in India and Insights on the Future

Firstly I don’t think many of the ‘travel’ portals that mainly sell tickets can be considered as ‘travel’ portals anyway. They are ticketing portals. Or rather they were. Some of them are changing their business models to grow beyond their existing revenue sources.   At a recent summit I spoke to Amitabh Pandey, the head of E – Biz at Thomas Cook, he too was of the opinion that the OTA’s...
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iXiGo Launches Hotel Search

iXiGO.com which recently got funded has launched hotel search. Hotels has been a domain which first came into focus when travelguru shifted its focus from being a flight booking engine to a hotel booking engine. It was only natural for iXiGo which was primarily a search engine for flights to include hotels sooner or later. I also expect bus and rail to be added soon as that would complete the term...
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Travelguru To TAP The Long Tail Of Blogs & Websites Through An Affiliate Program

  Sometime back Travelguru had gone for shopping and bought desiya.com. This deal helped travelguru to build a strong base in UK. Google’s partnership with HolidayIQ simplified the search for local hotels. Travelguru has now launched “The Travelguru Affiliate Program” (TAP) to increase its revenue.     What is TAP?   It is a program that offers the website and the blog...
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Travelguru Goes Shopping: Buys Out Desiya.com For $25 million

These days we hear a lot about company mergers, partnership and all. Few days back, we heard about Google partnering with HolidayIQ. This partnership simplified the local search for hotels, resorts and so on. Travelguru, one of the India’s leading travel website conquered Desiya.com, your gateway to India for $25 million (approx Rs 100 crore).     Desiya.com will be now operating as a...
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Expedia to launch Indian site soon!

We have mentioned earlier how the Indian Online travel space is one of the most crowded spaces in the Internet arena. Also now international players are also wanting to be a part of this crowd. So if earlier it was Travelocity which opened an india site with hotel bookings in march in a few months its going to be the global giant Expedia.com which would be opening shop in India. For those who dont...
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Online Travel Portals Taking Flight To Offer Cool Discount Deals

Most travel portals are catching up on the festival spree that starts right from the months Aug-Sept-Oct each year as the volume of travelers through Air, Road and Rail increases. The travel portals are coming out with a lot of discount offers such as Buy1-Get1 FREE or 50% cash back as a promotional tool which might give them the desired results and profits over a period of time. Noel Swain, vice-president...
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Get a room…Anywhere, Any Budget! – Travelguru promises

Riding high on its recognition as “India’s largest hotel network”, travelguru has come with a guaranteed hotel room anywhere, and budget. Their marketing campaign for the same takes off today, and finds it roots it’s the disappointment of a broken promise appeal. Travleguru has also backed its marketing campaign for hotels with the following television adWith heavy competition...
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The internet spins its web around Spiderman 3

Movies and internet go a long way back. Since the time the internet started movies and movie related content has been a prime attraction for users on the internet. So its no surprise to see that movie affiliated branding is being done on the internet. But the one which is soon to happen is an interesting one just because it isn’t the movies using internet to spread awareness its internet brands...
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Travel + Web 2.0 = Success?

It wouldn’t be wrong if last year was called the year of the travel portals. As more than a dozen travel portals were launched and almost half a dozen got funded. Among all the travel portals the ones like Yatra, Makemytrip, Travelguru, Cleartrip and Ezeego1 have a lot of muscle power due to the funding and backing of large companies and VC’s. But if last year was the year of...
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