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Yesterday was Bosses Day! Which like other special days like mothers day, fathers day, friendships day etc meant that you needed to communicate more and be nice to your boss! Leveraging this day and the possibilities associated with it Tribal DDB has launched an interesting viral campaign at www.bossmeter.net for its client Timesjobs.com!
Even earlier we have admired [...]

There was a lot of hue and cry recently over the print campaign undertaken by TimesJobs. (Everyone’s quitting naukri…)
And Naukri countered back of course, but the latest counter is the one which is worth seeing -
A YouTube viral video, based on Naukri’s famous Hari Sadu ad:

Nice work and definitely gets the [...]

If you haven’t already been a witness to the recent timesjobs and naukri battle with regards to number of active resumes which started with their campaign "everyone is quitting naukri" and their claim of being the No.1 jobsite its about time you started reading stuff online!
The mud slinging and tall claims of both these jobsite giants have been [...]

One might say that any ad campaigns success can be judged by the awards it gets.. Though generally this might be true there are some campaigns that though win awards but are not able to serve the purpose for which they were made for.
I came across such an online viral site which though wons awards across various [...]