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Spice Televentures has announced the launch of a new venture in mobile software called Mobisoc Technology Pvt. Ltd. Mobisoc’s vision is to enable rich internet experience on all mobile phones. Part of the MK Modi Group and led by chairman Dilip Modi mobisoc has already announced a number of tie ups with leading web players [...]

Yes we are back this time with a WATShow with Sulekha Director of Brand and Global Marketing on Sulekha.com’s focus, local commerce, userbase demographics, on their competition and also on their expansion plans. He also speaks about the recent tie up with Career Builder.
Also note his reference to Asklaila a prospective competitor which he denies [...]

Sulekha.com the yellow pages and classifieds portal (funded By NVP) which also boasts of a sizeable NRI community has announced its plans to roll out local search services to 20 Tier II & III cities. With this oll out Sulekha.com will establish its city-specific search services in 28 cities in India. The cities that Sulekha [...]

Well they say if you can’t beat them then join them! CareerbuilderIndia seems to be taking that approach in India where it is possibly the latest big player entrant in the cluttered job site market where every one from startups to big media houses have their own job sites. So given the situation the path that CareerBuilderIndia seems to be taking is the one where tieups with large portals and online properties which have good traction seems to be the strategy. So they have gone ahead and tied up with sulekha.com to power the jobs section at Sulekha.

Yulop, a Banglore focussed vertically structured search engine has just launched CityEvents an online events platform for its pilot city.
 

 
 
Yulop plans to provide “in-depth event information on present and future events” for people in Bangalore, said Sridhar G, CEO, Yulop.
 

 
 
While part of this is not too impressive, because it’s simple geo tagging, there [...]

Sulekha.com has just executed and launched a series called the ‘Sulekha Book Series’. This apparently has been in talks for a while.
 
 
 
Quite simply, what it does is rewards the best bloggers in Sulekha by publishing a book featuring their best work. Each book has a theme, sketches and goes to sale on Indiaplaza.in (and Sulekha.com). Moving forward, 2 Books [...]

Sulekha.com which was funded last year for 10 million dollars by Norwest Venture Partners has now aiming to go IPO by next year. We had earlier covered similar plans of travel portals and also other classifieds players who are also looking at going IPO.
 
Sulekha is expecting to do revenues of $30 million (about Rs 120 [...]

Just the other day I blogged about sms advertising and display ads by webaroo and msn and questioned whether users would develop a blind spot to such ads in the future. Its seems the trend is to go mobile be it sms advertising, display advertising or the newest one which is classifieds advertising.
 
Sulekha.com which has [...]

Local search has been a category which has seen tremendous traction and growth in terms of startups venturing into this space in the last one year. So its no surprise that even google launched its own local search service recently.
Lets see who all are doing what on the mobile and online local search space.
Onyomo [...]

Sulekha has recently launched BLOGPRINT Contest, which is Aimed to promote quality blogging and to spot promising talent among Indians globally, (who are part of sulekha)
The contest will run for a period of 6 months, from August 1st, 2007, till January 31st, 2008. Every week starting August 10th, the two best blogs on Sulekha.com will [...]

 
Following a closely contested pitch, Lintas Media Services’ agency, Interactions, has bagged the media planning and buying duties for Sulekha.com reports AgencyFaqs.
The next line in the release says - the online community that offers classifieds, yellow pages and social networking services for Indians worldwide.
What does Sulekha really stand for?Su-lekha – means beautiful writing.
What started of [...]

The local search engine market is booming. One such website TOLMOLBOL that caters to local search engine and more presented at Proto.in that took place over last weekend. We Caught up with Anand Morzaria, the ringmaster for TOMOLBOL and got an insight from him on his portal .
Q1) what was the rational Behind Tolmolbol?
We built [...]