Social media has taken the world by a storm. Social media utilize web-based technologies to transform and broadcast media monologues into social media dialogues. It has converted content consumers to...

Its time to be Social Savvy! WATConsult and IAMAI present to you a one day workshop on Social Media & its best practices! To all marketers & advertisers, communication & PR professionals, journalists,...

Social Media the buzz word of today is everywhere. Celebrities and brands alike are hoping onto the social media bandwagon in India. We have blogged about this before. But even though some brands may complain...

Meow Fm the for women only radio channel that is live in Delhi, Kolkata and Mumbai which we had blogged about earlier as well has launched its own social network for “Women” (who else) as a...

Recently Tyroo media came out with a report (download report here) in which it stated that branding/virals/communities can be the way Social Networks can be leveraged by Advertisers and even social networks...

There’s been quite a bit of talk in the international community with respect to Facebook Fan Pages. On one level they are the ideal example of decentralized Social Media Branding.   TechCrunch did...

Social Media has come to party in the last couple of years in a big way in India. With funding, acquisitions and tieups happening all over the social media scene in last two years as far as India is concerned....