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Special Feature:The Journey Of Shaadi.com So Far
Over the past few years, the online services industry has grown rapidly in India. We notice numerous e-commerce sites booming across India today and making good money. But more than a decade ago there...
Marriage For 40 and Beyond – Use Case In India?
Marriages being made in heaven is an obsolete statement these days. Marriages in India have been for a very long time now, been decided by either marriage brokers, or in today’s age matrimonial sites....
Shaadi Launches Secure Talk Service to Talk to NRI Grooms
Are you looking for life partner in UK, USA or Canada and fedup with expressing interest on matrimonial sites and wait for days for their replies. Shaadi.com has made this process easier for you and introduced...
Updated: ConsimInfo Sues Google For Trademark Infringement – Is It A Wise Move?
Update: Consim info CEO, Murugavel Janakiraman in a telephonic conversation notified us that the company has got interim injunction (Order to hold action against defendant) in this trademark infringement...
Shaadi.com Organizes Pooja For Its 1.5 Crore Members – Online Pooja – A Business Opportunity?
Shaadi.com – India’s renowned matrimonial portal is finding newer ways to attract more users after Star Vivaah Show on Star Plus (though not on-air now). Hence to create a hype Shaadi.com has organized...
Shaadi.com & Star Plus To Launch Reality TV Show On Matrimony
Well this is big news atleast for the matrimony space. Shaadi.com of People Group has pulled off a great tie up with Star Plus for a reality tv show on matrimony. This tv show will trace the journey of...
Matrimony Wars Continue: Shaadi & BharatMatrimony Launch Personalised Services On The Same Day!
We had earlier blogged about how the DTH platform had become a battle platform for the two leading matrimony players shaadi and bharatmatrimony who had tied up with two leading DTH players and announced...
People Online Launches Ad Network Targeting Asian Community in Britain
It was just yesterday that we, at WATBlog, had been discussing the importance of being able to know the personal preferences of users, the kind of friends he has, the brand of shirt he wears, the kind...
How My Friend Exploits Shaadi.com
A few months back I wrote a post on how my friend uses Orkut to get in touch with women. That post was supposed to be taken in a lighter vein. Same concept applies.
So it turns out that the same friend...
Online Matrimony Market Statistics Reveal 12 Million Users!
A recent study by JuxtConsult reports 12 million users for Online Matrimony. There are a bunch of players in online matrimony covered in our matrimonial shootout last year. More statistics have been revealed...
Cost-Per-Lead: Is it really worth it? (Online Matrimony industry)
A search for the query ‘Marriage’ @ google.co.in would show the following un-paid results:
#1: Marriage – Wikipedia link
#2: WebMarriages.com – An international marriage site.
And...

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