You are browsing the archives of rajshri.

Well the slowdown seems to be a time for Google to build alternative revenue streams so yesterday we broke the story about them working on a new premium ad platform for orkut and today we are blogging about the fact that Google has introduced sponsored ads model (much like google search) into Youtube (http://ads.youtube.com).

Youtube which [...]

Zoom has created a branded channel on YouTube for its bollywood based reality TV show Idea Bollywood Club. To participate, all people need to do is film their talent and upload a maximum 10 minute video to the page for Idea Bollywood Club at http://www.youtube.com/bollywoodclub on YouTube. The idea of the show itself is to provide a platform for artistes to find exposure for their talents.

Rajshri.com has changed its positioning and the current design and layout makes it look like an ad driven free to view video site. Though the pay to download model is still being pursued by Rajshri the current revenues indicate that till now only advertising has worked for them as 95% of their revenues come via [...]

NDTV Lumière the TV channel of NDTV Group that shows the contempory cinema in India has acknowledge the importance of online media has tied up with jaman.com a US based  video entertaintment portal which will now provide video downloads and live screening of NDTV Lumière’s content. Speaking on the tie up Dhruvank Vaidya, senior vice-president, [...]

In 2007, Radiohead a British Band, launched its album online and ditched EMI, one of the World’s Biggest Record Labels. Sometime that year, the band Koopa became the first band to enter the top 40 (UK Charts) without ever having a record deal, or a record in the shops. “We built our own website. Then we started advertising that on Google, [...]

Rajat Barjatiya, the brother of Sooraj Barjatiya has launched what is arguably India’s first mobile TV Soap.
 
 
“I hate to use the term first. I would rather say that we are among the first to make a serious attempt at doing this. We have produced a 90 episode series, with three minutes per episode, and [...]

After releasing its own production Vivah online through the Rajshri.com broadband portal. Rajshri is all set to premiere its second movie but this time its UTV Motion Pictures ‘Hattrick‘ which will be available for download on the same day and date with its worldwide theatrical release. Directed by Milan Luthria and produced by Ronnie Screwvala, ‘Hattrick’ features Nana [...]