Recently Quasar which is a digital agency which was acquired by the WPP group launched another agency by the name, Blazar. Now its not uncommon in the traditional agencies to launch new smaller agencies...

Interactive agency Quasar has launched a new digital agency, fittingly called Blazar (a Blazar is a compact Quasar). According to Manish Vij (Co founder of Quasar) ”Blazar will have creative, media...

Further to my previous post on TradeIndia’s Chinese section, here comes more updates from the B2B space, IndiaMART have allotted a budget of around Rs. 25-30 crore for advertising and marketing activities...

The 3rd panel at IAMAI Mobile Ad conference was Mobile – Making the most of the newest new medium. The panelists were as follows: Session Moderator Ravi Kiran, CEO-South East & South Asia &...

SITG the company behind digital agency Quasar and startups like Tyroo and Zoomtra has initiated an incubation centre in Gurgaon. Smile always has been in the business of incubation and this move just takes...

  Quasar Media, a subsidiary of the Smile Interactive Technology Group, has been appointed by Apollo DKV Insurance Corp. as their AOR (Agency on Record) for a year and will be responsible for developing...

Id8Labs which was formed after the break up between webpercept and Percept holdings is scouting for private equity investors and looking to raise upto USD 6-8 million through private equity in the next...

The online/interactive advertising space went through a sort of a consolidation phase recently with bigger traditional advertising players acquiring digital only agencies or digital agencies raising the...

WATShow is Back! And this time we caught up with Manish Vij! The new found mega success story of the digital media space! For those who are unaware Manish Vij was the Business Head of Quasar which recently...

Well Reebok are the latest to join the online bandwagon of Cricket oriented marketing. Well I do wish that this at least inspires India to a better performance later today when they face Sri Lanka in an...