Two years ago, in 2007, I remember, it were the happier times of the Indian Telecom Industry. Everyone wanted to be a part of this. This sector rose as the flag bearer of the rising Indian economy which...

It was expected, but never ever did we thought that it would come about this fast. The whole thing was started by the TATAs as they have always done, flagging of new revolutionary ideas for the Indian...

Well if a marketing move can be a ‘Game Changer’ and if a marketing tactic can change the way the Industry works then Tata Docomo has done exactly that! Not too long ago Tata Docomolaunched its per...