Mobile cloud publishing company MobStac has partnered online video advertising company Vdopia to monetize their digital properties and video content effectively across all mobile devices. As a result of the partnership publishers and businesses using the MobStac cloud platform to power their mobile websites and apps now have easy access to brands that wish to advertise on their premium video content...

India has seen a huge increase in total online video consumption since past two years. As per the latest report from comScore, India has watched 3.7 billion videos per month on their personal computers.  This dramatic growth has been driven by a sizable increase in the number of online video viewers, in addition to increasing consumption per viewer. The total online video audience in India has...

Youtube has seen quite a bit of cosmetic and UI changes over the last year. The website was revamped numerous times, there were some issues regarding video streaming time and issues with video upload but despite all it has gone through, YouTube still remains the number one video sharing website on the internet. YouTube, by the end of the year might start having paid subscriptions for some of the content...

Google is slowly monetizing its Youtube platform. In the latest step, it is contemplating offering Pay Per View (PPV) option to viewers. In an apparent step to fight the rampant piracy, YouTube could soon feature premiere movies which are currently available via many DTH operators. Though Google has not confirmed yet, this monetization drive could include certain videos too. Google had acquired Youtube...

In the growing world of mobile internet & smartphones, videos are the evolving medium of entertainment. In synergy, advertisers are now poised to leverage this medium for pushing brand messages. Since India is now well on its way to faster internet, audiences access multimedia content via online videos. In fact, a recent survey from comScore revealed 7 out of 10 Indian Internet Users watched videos...

Google’s Online Video behemoth, YouTube, has released a Video Report, titled: 2011: World In Review, where they have compiled some interesting statistics on the way the netizens of the world viewed YouTube videos in 2011. According to YouTube, there were 1 TRILLION views of YouTube Videos this year so far. 1,000,000,000,000 is one thousand billion, or one million million views. If you look...

Airtel a few days ago announced the launch of ‘Airtel Movies‘ – an online video on demand service in collaboration with BigFlix. The service will cost Rs. 229 per month and would be available only to Airtel broadband subscribers in the form of a monthly add-on. Their catalog boasts of more than 500 movies and 100 television shows which the subsciber can access anytime, anywhere...

If you follow tech news you might have heard of Netflix and it’s recent success after adopting the streaming model. Their website says “For only $7.99 a month, you get unlimited movies & TV episodes instantly over the Internet to your TV or computer. There are no commercials, and you can pause, rewind, fast forward or re-watch as often as you like. It’s really that easy!” Isn’t...

Not long ago , T.V channels were moving onto online path for promotion for their new up coming sitcoms asking for feedback episodes. It was reported recently, First Hindi movie being premiered online globally. The online premier was mostly in favour of NRI’s as it is expensive for them to catch movies overseas. Some television soaps were also premiered online gaining popularity. Many TV channels...

Google is about to revamp the YouTube experience in the coming months. The videos that we see on the site are uploaded by users. A video is likely to go viral and become popular depending on its content. YouTube’s overall revenue is not dependent on individual videos, rather because it musters a large collection of them. But, a fact that always seems to pop-up is that Google never shares the revenue...