Online Video & Video Ads Metrics In India – Comscore & Nielsen Reports

Its seems like a week wherein online video consumption in under the scanner from the research agencies. Here is a chart from comscore on the top video destinations form India. Top Video Properties in...
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Tie Ups Update: Jivox – HT Media | Nazara – EA Mobile

Tie ups and alliances continue in the digital space. The latest ones are in the video ads and mobile gaming spaces: Jivox Ties Up With HT Media Jivox the online video advertising company has announced...
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Vdopia To Power Video Ads On Tubaah & NDTV Profit

Vdopia the video ad network will now power video advertising on Tubaah.com, NDTV’s recently launched video portal and on NDTV profit.com, NDTV’s business news site. With this announcement Vdopia...
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UPDATED: Dailymotion ‘TiesUp With Hungama Mobile’ To Launch In India Soon..

Updates: Just got an update informing about the tie up between hungama mobile and dailymotion.com for the Indian Market. Here is some dope on the tie up via the release:  Hungama Mobile has entered into...
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DailyMotion.com To Power UGC Video On Mid-day.com

Its seems the power of UGC (user generated content) is finally breaking the walls of traditional media houses down and entering into their chambers. If you think thats rubbish feed on this news piece which...
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Cola Wars – Youngistan Vs ThumsUp Via Social Media!

  Cola wars are always fun to watch, with sprite almost killing Youngistaan campaign with Yeah Hai Hindustan campaign, Pepsi decided to spoof Thums Up and then decided to put it online on Youtube...
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Jivox – An Online Video Ad Firm Starts Operations In India!

Jivox is a newly launched do it yourself online video advertising solutions company that recently raised 2.7 million dollars in the US from Opus Capital. As per international reviews Jivox offers “tools...
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Brand Recall through Online Video Ads higher than TV Ads?!!

Online Video ads weren’t that popular till youtube came on to the scene and revolutionised and democratized the power of video content creation and distribution. With the acquition by google...
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Who’s watching what? Insights into Video Consumption in India

In an earlier research of ours – User Behaviour on Social Networking Sites, we held back on some statistics regarding video consumption. Well we’ll reveal comprehensive details when our complete...
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Video brand sites on the rise!

Well the large corporate brands are starting to acknowledge both the power of Internet and the power of UGC (User generated Content) and Videos or the most often used buzzword web 2.0. So here a list dow...
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BBC to broadcast content on YouTube

Talk about offline giant striking a deal with an online giant! The British Broadcasting Corp. more commonly known as BBC has struck a multi-year content deal with YouTube that will make BBC’s programming...
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