MakeMyTrip is a giant in the Indian Travel sector. This is evident from the fact that one in every twelve tickets booked in the domestic air sector is done via the company. Adding to this achievement is the fact that its revenue has increased by a whopping 66% in the past year to reach the $197 million figure. In lieu of its recent growth, the company has announced a string of expansion and growth...

Mohit  Gupta has joined online travel agency MakeMyTrip.com as chief marketing officer.   Earlier, Gupta was vice-president, marketing, flavours, at PepsiCo International.   Commenting on his move from offline to online marketing, Gupta says, “The intention is to participate and contribute in those areas of marketing which are showing a higher growth.”   He adds, “At MakeMyTrip.com, I...

The travel space online is booming. Inasra, is yet another portal in the online hotel booking space. Mr Yogendra Vasupal – Founder and CEO of Inasra, throws light on why Inasra is different, what its future is and what he makes of the online travel space in India.   What was the rational behind the concept and the name? Inasra was conceived as an idea in April 2005. The name is actually...