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Web Startup News
Mouthshut.com the website which is a platform and community for feedback and rantings as well as ratings for brands/products/services has now launched another platform for employee’s to express their anger or their love for their employers/companies. Mouthshut has launched a new platform - Employers.
According to mouthshut this new platform would provide:
1) Feedback to [...]

Not many might have noticed, however, a couple of weeks back a 6 year old article began going about the web as breaking news about United Airlines applying for Bankruptcy, caused as much as a 75 percent drop in the airline’s stock, highlighting the impact of information processing and its effects in new media.

Consider a novice user who has no/less online visibility, who just begun their online life; upon Googling their name shows irrelevant entries. So, for them some options available are:-
1. Create a blog, put up site tracking software and submit it to Various Search Engines and WAIT…
2. Sign up for social networking sites where profiles are listed in Google.

An alternate, there is a free service available called “LookupPage” which gets you a trackable online visibility easily which you can tweak so that people find accurate information when they search your name on the web.

Do you have a brand image to maintain? Do you have any idea what the web-o-sphere is talking about the new Facebook application you created for your client? Are you working on an online reputation management project for some brand and weekly progress needs to be sent to your client by your team? Google Docs Spreadsheets does the job easy for you, combined with Google’s famed search engine and Yahoo Pipes

 
Yesterday seemed to be a doomsday for people in the blogosphere as their favorite messaging system Twitter had encountered with a weird problem. All of a sudden our hard earned followers had disappeared. As you all must be aware that this is not the first time that Twitter is facing problems. Previous issue was the [...]

Last week we had a team meeting in our office where we discussed a very relevant point: 5 years from now will the world use web 2.0 sites as a traffic generator or as relationship building?
 
 
Here are the office stats : 80% believed in relationship building while the rest believed in other way round.
 
 
I personally [...]

Online reputation management is another one of those new buzz words which are doing the rounds of the corporate world but few understand the meaning or relevance for a corporate brand in managing its online reputation. As a web 2.0 Strategy Consultant by profession its interesting to see how many companies are affected by the word [...]

Today HT Café carried an article on how there are many fake profile (or not) of small screen actors on Orkut. Celebrities are Celebrities only if they are embraced by the common man. Their over priced perfumes and fashion labels are bought out of the hype that is created by their audiences.
Their interaction with [...]