Twitter Challenges Facebook With Its New Suit Of Feeds And Features

by | posted: August 12, 2011
Twitter is constantly spinning in new UI features to captivate the Tweeple. Recetly it has come up with a new feature that enables Twitter addicts to see Retweets in sync with @Mentions tab. This will...
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Mahindra Group kicks off movement marketing with ‘Spark the Rise’

by | posted: August 12, 2011
At the beginning of the year, they positioned themselves in a slightly different manner. They titled it ‘Rise’ and now the time has come for “movement marketing.” Simply put, it’s...
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Fetise.com a private sales club Exclusively for Men

by | posted: March 31, 2011
When it comes to fashion what is the main thing that everybody looks forward too? It is Comfort and Value for money.  E-commerce portals have found its way to have an established productive business in...
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Event Marketing More Revenue Generating On Facebook Than Twitter!

by | posted: March 18, 2011
In today’s world, social media marketing is probably the best way to promote a brand. Now, if you are an online marketer and comparing various social media channels to gain insight as to which would...
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Google Lays Out The Three Laws Of Display Advertising Physics

by | posted: February 28, 2011
On the Agency Ad Solution Blog, Google laid out three laws of display advertising physics. Giving attention to these laws is a must for every internet marketer. Regarding the utilities of these laws, Google...
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Panel 1 – Digital Media & Entertainment @ WATSummit 2011 – A Prelude

by | posted: January 11, 2011
So WATSummit is just 3 days away and we can’t seem to hold on to our excitement!!! We have great speakers and even got great guys to support us as sponsor. Also as I blog this we have already been...
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Welcoming Rammohan Sundaram – Founder, NetworkPlay @ WATSummit 2011

by | posted: December 22, 2010
We are welcoming Rammohan Sundaram – Founder – NetworkPlay to the first panel on Digital Media & Entertainment at WATSummit 2011. Rammohan Sundaram’s Bio: CEO – Networkplay|Entrepreneur|...
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Announcing Confirmed Speakers @ WATSummit 2011 – Check It Out!

by | posted: December 21, 2010
We announced our flagship day long summit WATSummit last week and have got a fabulous response from the Industry. We had mentioned that we shall be announcing the speakers and here are the confirmed lot...
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Online Advertising Will Be Worth 993 Crores This Financial Year

by | posted: December 17, 2010
The Internet and Mobile Association of India (IAMAI), in a recent survey, predicts the growth of the online display and text advertising industry at 23% from Rs. 785 crores in 2009-2010 to Rs. 993 crores...
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WWW: WAT Weekly WrapUp 18th – 25th July 2010

by | posted: July 26, 2010
This week saw great progress in India with the launch of the $35 laptop by the HRD Ministry, and also the new Rupee symbol that can now be used in writings. The country also showed its progress by launching...
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CII Brings Conference On Digital Media To Mumbai – July 30th, 2010

by | posted: July 23, 2010
The Marketing & Entertainment (M&E) industry has been completely transformed thanks to the digital revolution that has taken over the country. First it was the television industry that decided...
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Indiamart.com ’s Online Marketing Lessons for SMEs

by | posted: July 20, 2010
The world of internet, in verity is a gigantic platform that has got to offer tremendous amount of services to the end users. Having said that, it is of utmost importance for all concerned to realize as...
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On a New Internet High – Indian SMBs

by | posted: July 14, 2010
Over a decade ago, Internet was deemed as a sensation in India, most often used for entertainment purposes amongst youth. I, for one, employed most of my leisure time in chatting, sending senseless e-mails...
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Banking Through Social Media – Is It Possible?

by | posted: May 28, 2010
Banks try to woo customers in every possible way. Hence, it was not surprising to see them enter into the social media space. But recently, Forrester came out with a report saying that 71% of people surveyed...
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The Digital Media Echo Chamber – Are We Only Talking Amongst Ourselves?

by | posted: May 22, 2010
Its funny how close knit the digital industry is in India. Its even funnier that its highly competitive as well. The digital media industry is one where people fight over pennies instead of fight collectively...
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How Does Your Brand’s Online Resume Read?

by | posted: February 26, 2010
The question brands need to ask today is will their target audience feel like having the brand as part of their team. The team can be their circle of friends, their family, their workplace, anywhere that...
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