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Sunsilkgangofgirls is possibly the oldest brand site to be existing in the Indian digital space. Also in its own way it kind of initiated the web 2.0 brand site revolution and was a sort of case study to a lot of advertisers. We have questioned the impact of such a heavy offline marketing on a [...]

Corners.in is one of the latest aspirant in the over crowded social networking scene in India. Though im personally tired of social networking sites that have nothing new to offer (But still many of them get funded and bought over). The reason im blogging about corners is because they are trying a slightly different positioning [...]

Students of IIM Indore have got together and launched a student community site called iimindore360.com. The objective of this site is to give guidance to aspiring students wanting to join IIM Indore. Such initiatives are quite common in the US universities, Infact universities abroad are known to encourage their students to blog and start community [...]