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(Online) Buzz = Box Office (Boom)?
Dhoom:2 got talked about a lot in the online media, creating curiosity. There were speculation about the story, character, even actors. People were already discussing a guest appearance by John Abraham in Dhoom:2. Multiple theories were being discussed in the online world to justify John’s probable appearance in Dhoom:2. Some said, John Abraham will be doing a guest appearance. Some said, Hrithik is John Abraham, albeit post plastic surgery. Others wrote Hrithik is John with a mask (like in Mission Impossible). And while some wrote that Hrithik is John’s brother out to avenge his brother’s death, still others wrote how Aishwarya is John’s sister who hires Hrithik to do the robberies