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Zapak and the Online Gaming Scenario in India. Offline is as important as Online. Product Placements as Future Revenue Opportunities?

Zapak and the Online Gaming Scenario in India. Offline is as important as Online. Product Placements as Future Revenue Opportunities?

Zapak has announced that it is organizing a live event at Mumbai’s World Trade. The event is supposed to go on for 3 days. The event gives it scope to associate it with gaming titles such as Fifa, Counter Strike, and Need for Speed.
 
 
I think the move to organize, while not new, is smart primarily [...]