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After Zoom Tv’s alliance with Nautanki another Times Group TV Channel has been bitten by the Nautanki bug. Times Now the business news channel by the Times Group has tied up with Online Video Network nautanki.tv to stream 3 shows across Nautanki’s claimed 6000+ blog video widget network. Its no surprise as now Nautanki is [...]

We were at the Zoom Tv office in mumbai yesterday and was attending a conference jointly hosted by Zoom Tv and the Neeraj Roy from Hungama as well as Sunil Nair from Nautanki.tv which is now owned by Hungama.com.
The conference was on online video and its potential.

Not too long ago zoom had tied [...]

After the 1st session on standards and norms and 2nd session on performance vs branding the third session was centred around video adverising online and whether it needs to be taken seriously. Again most of the speakers came from a video advertising background and hence most of the session was pro video advertising. Would have [...]

Just checked Nautanki TV – they have 2 new channels that have resulted out of tie ups. 1 is Bollywood Hungama and the Other is Zoom.
 
The Nautanki Blog also says that both these channels have just launched. There are hints towards ad revenue sharing with all partners. Percentages not outlined. 
 
Bollwood Hungama is dishing out the standard Bollywood fare [...]

Jivox is a newly launched do it yourself online video advertising solutions company that recently raised 2.7 million dollars in the US from Opus Capital. As per international reviews Jivox offers “tools to create online video ads, including templates and a library of still images, video clips and music and then target customers through a [...]

WATShow is back and this time we are doing something different. We are showcasing a startup founder instead of the bigwigs of the industry. This week we are in conversation with Nautanki.tv founder on the issues concerning online video its monetisation, mobile video and whether or not like facebook they plan to have an application [...]

Below are Ten Reasons why companies/ websites should develop Facebook Apps -

1. Easy to make (open Api)& Cost effective - Just need a programmer and you are good to go. its Cheaper and more effective than advertising if done properly
2. Large base - Possibility to connect with a larger targeted audience having over 40million active [...]

Online Video ads weren’t that popular till youtube came on to the scene and revolutionised and democratized the power of video content creation and distribution.
With the acquition by google came the introduction of Video ads which started picking pace. The first agency to use google video advertising in India was Interactive Avenues which made us ask whether [...]