Airtel & BPL Mobile Launch City Search Feature – Airtel Ties Up With AskLaila For the same

Telecom players seem to be waking up to the power of local search so both Airtel and BPL seem to have launched local search products that their large subscriber base can use. While BPL Mobile has launched the local search service only in Mumbai, Airtel with its tie up with AskLaila has launched the service across 6 cities i.e. Delhi, Mumbai, Chennai, Hyderabad, Kolkata and Bangalore. The point to note...
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Five Industry Players Answer WATBlog On Where Mobile Search Is Headed In India?

Recently Affle announced a tie up with Airtel on the sms search front with its SMS 2.0 product which would be powering the sms search on Airtel. We felt there was a need to get a sense where this Industry i.e. the mobile search space was headed be it sms search or search via mobile internet. We spoke to Industry players like Affle, Mobile Worx, Metromela, Asklaila and Yulop who are providing the mobile...
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