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160y2.com Rolls Out New Features

Over the last month, the folks down at SMSCountry have been making some additions to their 160by2.com project.

Around three weeks ago they came up with MyAds, which allows users to post their ads (under 65 characters) that will appear after the SMS of people.
Anand, the chief blogger for 160by2.com said on the company’s blog:
That is [...]

Indian Mobile Marketing Trends For 2008!

Indian Mobile Marketing Trends For 2008!

There were times when we dream’t of getting a Mobile phone for our self and we wondered how a cell phone could have a camera some four years ago. Times have changed drastically for the average mobile user and the Indian Mobile user base is growing considerably each day.
 
Today, mobiles carry those funky features such [...]

The New Trend In Mobile Advertising...

The New Trend In Mobile Advertising…

Today everyone is aware about the convenience nature of mobile phones – known as third screen after TV and Computers, its growing popularity seems to be catching the eye of advertising media. Mobile market subscription in India for September was 248.7 million released by TRAI, mobile advertising is becoming more popular way to promote [...]

‘Paying users per action’ Will it cause BUST 2.0??

Yes i know the title of this post sounds pessimistic but its an attempt to show more caution than pessimism towards what we can all see is a boooming digital space in India. In the late nineties and early 2000’s there were many startups which started with the idea of pay per view, pay on [...]

Round up of mobile sms advertising in India

With the new Do-Not-Disturb registry being formed in India. A lot of advertisers will be facing advertsing problems as they would be restricted to make cold calls to numbers that are registered with the service.
So where does that leave the advertiser??There are new companies that help out users to make money at a cost of [...]

“4.7 Lakh registered users in 45 days for mGinger” - CEO mGinger

1044, is the tentative number of users that have registered on mGinger on a given day (if those numbers are to go by). Where have you heard of mGinger before? Well may be those numerous mails that you receive by your friends asking you to join mginger, and since there are so many users, you [...]