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Malayala Manorama Launches Malayalee Matrimony Portal - M4Marry.com.. WATBlog Questions Is there a NEED?

m4marryManorama online the online division of Kerala based Malayala Manorama which is the largest selling regional newspaper in the whole of India has launched a matrimonial portal called M4marry.com which is an exclusive matrimony portal for Malayalees. We dig deeper on the need and potential of such a portal..

Matrimony DTH Wars! - Exclusive: BharatMatrimony Tie’s Up With Tata Sky To Launch Actve Matrimony!

You are reading it first here: Well that was quick! I just got informed by Bharatmatrimony that they too have tied up with Tata Sky and unlike Shaadi.com - Dishtv alliance have already launched the service on the Tata Sky yesterday itself. So as I write this blog the press conference is being held at chennai.

bharatmatrimony

tatasky

Its almost ironical that we mentioned in our post covering the shaadi and dishtv (which was done just an hour ago!) tie up that the reaction would come in the form of bharatmatrimony or jeevansaathi tying up with Tata Sky. Talk about hitting the nail on the head!

Now Get Married Via DTH? - Shaadi.com Ties Up With Dish Tv

Well taking the web everywhere seems to be the funda being followed by the big web players. So if earlier it was about opening offline centres now Shaadi.com has set its eyes on the set top box users by tying up with DTH player DishTv to provide Shaadi Active a service that will allow DishTv viewers to browse through matrimonial profiles on their TV Screens!

PCWorld Announces Web Awards 2008 - A List of Winners And Guess Who Was On The Jury! :)

Now then, this post kind of illustrates why it’s great to be on the good side of WAT ;) PC World web awards are given for best design and technology used by the existing websites in various categories. This year the winners have been announced in 33 categories evaluated by a jury out of a list of 500 websites.

Matrimonial Ads, Classified Ads, Display Ads now Available through AdvertisementIndia

Matrimonial Ads, Classified Ads, Display Ads now Available through AdvertisementIndia

advertismentindia.com’s portal allows consumers to book ads in the nation’s leading dailies from anywhere in the World provided they have an Internet connection.  
 
The portal also accepts Appointment Ads, Ads for Tenders / Notices, and Financial (UFR / FR) Ads.  They deal only with the smaller variety of ads. The half page and full page ad business [...]

Jeevansathi.com Match Point – The Retail Point – Launched

Jeevansathi.com Match Point – The Retail Point – Launched

Jeevansaathi.com has introduced its brick-n-mortar retail store branded – Jeevansathi.com Match Point. It plans to open up 25-30 retail stores in 6 months. The first one has already come up in Lucknow.

SimplyMarry.com launched mominlawday.com to celebrate Mom-In-Law Day!

SimplyMarry.com launched mominlawday.com to celebrate Mom-In-Law Day!

Celebrations galore when the festive season starts and soon comes the day when the ‘bahu’, as what the traditional daughter-in-law is proudly called, celebrates ‘mom-in-law’ day with pride. SimplyMarry.com, the matrimonial portal just launched a viral campaign in order to celebrate the special Mom-In-Law’s day! Their new site which is called mominlawday.com will enable [...]

Comscore data of Unique Visitors

Comscore a leader in providing consumer insight behavior reports and research has recently provided some stats on Unique Visitors across different sectors.
for the Job category

 
 
 
 

 
Times Jobs seems to have really taken off, i wonder if it was because of their Print campaign which said "Everyone is Leaving Naukri"
Naukri seems to [...]

Cost-Per-Lead: Is it really worth it? (Online Matrimony industry)

A search for the query ‘Marriage’ @ google.co.in would show the following un-paid results:
#1: Marriage - Wikipedia link
#2: WebMarriages.com - An international marriage site.
And there’s no Indian Matrimony classifieds site which features in the top 5. Perhaps they are yet to crack the might Google SEO puzzle.
So assuming the user is actually looking at [...]

Matrimonial shoot-out: Shaadi vs BharatMatrimony vs JeevanSathi vs SimplyMarry

How big is the Online Matrimony market?
100 crores?
According to Murugavel Janankiraman, Founder & CEO, BharatMatrimony.com, “…matrimonial websites are continuing on the path of high trajectory growth garnering Rs. 58 crores in 2005-06 and expecting to cross Rs. 98 crores in 2006-07.”
‘Marriage portals still in knots despite wedding boom’, says Financial Express.
According to industry insiders, of [...]

Jobsites make losses and Matrimony gets fined!

Well its interesting to see that despite the internet boom which according to many analysts is here to stay companies are making losses. Though you might argue that profit is not really a measure of the potential of a segment (think youtube buyout by google) but still its surprising that something as revenue generating as e-recruitment has [...]

Bharatmatrimony goes blogging!

If the recently held blogcamp wasn’t proof enough of how blogging is rising in India here is another piece of news where BharatMatrimony.com has launched the first BLOG on ‘relationships’ in India known as MatrimonyXpress.com. The interactive Blog will act as a platform to share information on various topics ranging from marriage, anger management, family [...]

Bharatmatrimony follows shaadi and times footsteps

Not too long ago we had a story about Shaadi.com and Timesgroup looking at South-East Asian Markets and now in an Interview to CIOL the founder and CEO of BharatMatrimony Murugavel Janakiraman has mentioned his move to go south east.. Below is an excerpt
Murugavel Janakiraman, founder and CEO of BharatMatrimony
Could you detail us more on [...]

BharatMatrimony wants to spend its money!

If i were to ask you what would you do if i gave you 8.65 million dollars? The obvious answers is "Ill spend it!". So your interent companies are no different. BharatMatrimony just days after announcing that it has recieved funding from Yahoo.com and Canaan Partners has invited an agency pitch for its advertising account (which includes [...]

Its raining venture capital! - Updated*

ContentSutra: Its raining venture capital in India quite literally. The BharatMatrimony Group that owns BharatMatrimony.com, IndiaProperty.com, ClickJobs.com and IndiaAutomobile.com) has got ventura capital investment of 8.6 Million Dollars from Yahoo.com and Canaan Partners which in India is managed by Alok Mittal founder JobsAhead.com. Now this makes is the classified segment really competitive as far as money power [...]