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The third panel at the IAMAI Digital Entertainment Conference focussed on Online Video and Gaming. The panelists of this panel were:
Ajay Khanna - General Manager, EA Games India
Bruno Goveas - Head Marketing & Product Management, Akamai
Parminder Singh - Business Head, Technology, Google India
Ashish - CEO, Ibibo Web Pvt Ltd
Rohit Sharma - COO, Zapak Digital Entertainment [...]
WATShow, this week caught up with Jaspreet Bidra, MSN India’s country manager and asked him about the portal’s obsession with Bollywood (some good insights with respect to Content Strategies). We also quizzed him on MSN adCenter. He speaks at great length about advertising models and the overarching philosophy of Digital Advertising as a whole.
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