Archive for isobar

You are browsing the archives of isobar.

Traditional Agencies Launch Digital Arms - MAA Communication's Sabre Digital & Aegis launches Isobar

Traditional Agencies Launch Digital Arms - MAA Communication’s Sabre Digital & Aegis launches Isobar

Which agencies are launching digital arms?
Aegis had already announced that it would be launching Isobar in India and that was part of they reason they strategically invested in Communicate2 (Check out our WATShow with Vvek Bhargava of Communicate2 talking about that deal). Aegis had big plans for Isobar in India right since 2006 when we [...]

Aegis Media Acquires Stake in SEM Firm Communicate2 - To Launch Isobar A Digital Agency in India

Well its time for stake sale again in the digital marketing space. After Quasar sellout and Webchutney stake sale its time for communicate2 the search engine marketing firm lead by Vivek Bharghava (whom we interviewed on WATBlog last year) to sell a piece of equity for strategic reasons.
 

According to the release the Aegis buyout of [...]