It looks like IPL Team owners are busy in monetizing their teams by partnering with various online companies for different Team rights. Ebay India partners with Kings XI Punjab to bring IPL merchandise...

Nokia and Kolkata Knight Riders have rolled out a KKR theme for Orkut. Orkut seems to be promoting it too by displaying the theme option right on top of the site! KKR continue to be the team which markets...

Royal Chill Maadis Bangalore v Chennai Super Muthus is actually a very tempting name to make anyone check out how the spoof might have panned out. Of course, no particular introduction maybe needed on...

IPLT20.com has launched a social network for fans on its site here. The community for fans called as Fan Voice already seems to be a success with over 40000 members registered and over 360 users online...

The IPL is fast becoming the most digitally distributed event of the year. So we blogged about each team launching its website and fanzone and now according to this release IPL live video streaming shall...

Last year, the Kolkata Knight Riders franchisee was the only team which was really profitable. Why? Marketing and Merchandising. The presence of a certain Shah Rukh Khan helped them greatly! SRK was able...

Reliance Entertainment has acquired 70-75% stake in the cricket centric video streaming site willow.tv for an undisclosed sum. Reliance has also announced that it would be investing around 300 crores (75...

Just watching the IPL Semi Final Between Chennai and Mohali and I noticed that the organisers of the event are starting to smartly integrate online models for their TV viewers. The latest being an application...

After creating zones for the Kolkatta Knight Riders and a Game Based on Ishant Sharma, Zapak has also launched ZapakCricket.com.    All of Zapak’s cricket games are available on Zapak Cricket....

IPL Indian Premier League has taken both the TV world and the cricket world by storm this year. It also launched its official site at www.iplt20.com. Even the ipl teams have launched websites and blogs...