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Paanchi Paas might have been termed as Paanchvi Fail by Amitabh Bachchan on his controversial blog but that hasn’t stopped the people behind Paanchvi to look at ways to extend their reach beyond the regular TV audience to other niche audiences through the use of new media.

Indiagames which was recently in the news for games on demand in the edutainment space which was in collaboration with Airtel has struck another notworthy deal. It has announced its partnership with the international casual gaming company PopCap Games for distributing key titles from PopCap’s catalogue of games on the mobile platform in India.

Indiagames will [...]

Now, get ready to check up your son’s monthly gaming report cards. Indiagames have launched an ‘edutainment’ gaming package for the pre-teens. The company has also joined hands with Airtel who have agreed to cater the service and it will cost a subscriber just Rs 99 a month, which will be added up in their [...]

Two gaming companies Games2win and Indiagames have done their individual research and came out with two very different and interesting insights on gaming.
Here are the insights from the indiagames survey on more than 10,000 paid subscribers of its Games on Demand (GoD) subscription:

Mobile gaming saw growth of users from smaller towns and at lower price [...]

Gaming in India is booming. As per nasscom, The Indian gaming industry was estimated at nearly $48 million in 2006-07; and is expected to cross $424 million by 2010, representing a CAGR of 72% over 2006-2010.
 
Types of Games
 
Gaming in all three categories — mobile, online and console gaming is showing a dramatic increase [...]

Zapak announced Zapak Gameplex Championship in Bangalore, Pune, Chennai, Hyderabad and Chandigarh.. A gaming tournament for Indian gamers. Zapak is being very aggressive in promoting gaming amongst Indians. Reliance already had a stint at organizing such tournaments way back when it launched the gaming tournaments in its Web World stores across the country. This move [...]

We had blogged about the Asia top 100 emerging companies list which was announced by red herring in August 2007. Now Red Herring has gone ahead and announced the global 200 list which will further be short listed to the final 100 and quite a few indian companies have penetrated this list.
Here is the list [...]

Online Gaming is booming in India! Atleast thats what you will feel after you read this post.. Now the use of gaming and its status in India both of these might change in the future..
ICICI Bank uses games for elearing 
Firstly lets start with an innovative use of online games. ICICI Bank is using online games [...]

It seems like its tie up season when it comes to online gaming players. In two separate deals Indiagames and Games2win have gone ahead with tie ups.
Indiagames tied up with microsoft for the online retailing of the popular console game Xbox 360. This partnership will empower indiagames to sell Xbox 360 and other Microsoft peripherals through [...]

The online gaming scene seems to be hotting up day by day. After zapak’s huge media spend and indiagames acquisition by UTV it seems like its the turn of another gaming player to join the league of the big boys.
Mumbai-based Games2win.com announced Wednesday it had raised about $5 million from leading U.S. venture capital firms [...]

Zapak.com wants to launch 3 while Indiagames.com is looking to launch 4 more! Thats the number of Massively Multiplayer Online Game’s (MMOG’s) that both these companies are looking to launch! And thats not all add to that the competition by Sify’s A3india.com and Indiatimes supported Levelupgames.co.in and you know all the gamers are in for [...]

There is no better proof of Girl power than this! Zapak has gone ahead and set up a new section all together new website called zapakgirls.com for girl gamers!
And it seems zapak is not the only one acknowledging woman prowess in gaming. Indiagames which is launching a gaming tournament in the first week of [...]

Indiagames the gaming portal which was acquired by UTV has tied up with Sify A3 (which stands for Art, Alive and Attraction) is a fantasy action and adventure game, reportedly played by over four million gamers worldwide to provide the Massively Multiplayer Online Role-Playing Game (MMORPG) on Indiagames’ ‘Games on Demand’ service.
Vishal Gondal, CEO, Indiagames, [...]