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IDEA Overtakes BSNL While Bharti Airtel Grows By 2.5% In Nov: GSM Growth
GSM subscriber growth numbers for November have been released by COAI (Cellular Operators Association of India) and according to these numbers IDEA Cellular has apparently overtaken BSNL in total subscriber base.
IDEA has reached 55.90 million GSM subscribers and has overtaken BSNL which has 55.18 million subscribers. This puts IDEA at no.3 position after Bharti Airtel [...]
Airtel, Idea & Vodafone Join ‘One Second Billing’ Bandwagon
The tariff war is turning the heat on telecom operators to respond to any competitive pricing introduced in the sector. Airtel and Idea seem to be the latest entrant to join the race for ‘One second billing’.
Bharti Airtel has launched ‘one second billing’ plan named ‘freedom plan’ wherein subscribers would be charged 1 paisa per [...]
Idea Cellular Q2 Results: Net Profits Grow, Hints At Pricing Pressure
Idea Cellular seems to be riding high on Indian telecom growth story as it has reported a 52 per cent rise in the consolidated net profit to Rs 220.1 crore against Rs 144 crore in corresponding quarter. The revenues have also seen a similar surge by 29% at Rs 2973.9 crore against Rs. 2303.3 crores [...]
GSM Shows A Marginal Dip In August Subscriptions
After a brief pick up in the GSM subscribers in the month of July, August showed just a marginal dip over the previous months. Cellular Operators’ Association of India (COAI) data shows that the total GSM subscriber base in August increased by 9.31 million taking it to 335.45 million. The total net additions in July [...]
Idea to Launch Idea Madhur – Will Grass Roots Music Tap in at the Grass Roots?
This is so because the myriad cultures in India find its definition in the music that they play. They carve a special identity not only for themselves as folk genres but also for the people there. And we all know how much of a social part regional and linguistic identity plays in today’s India (sons of the soil anyone?). These music based services will obviously be used as caller tunes, message and ring tones, etc. One doesn’t need a hypothesis and prood to see that the reason CRBTs have worked is not just because peoplelove music but they find it identity defining. And in that context Idea already has a winner on its hand.
Dada Ki Duvidha – An Idea That Doesn’t Quite Add Up
Idea has launched a new initiative in a bid to go viral on the web with a character based animation. Based on a Bengali character which eerily resembles Kishore Kumar in Padosan (then again which stereotyped bengali character doesn’t), Idea has launched a Microsite called – DadakiDuvidha.com. This is Idea’s attempt to promote its entry into the eastern circle and this particular viral is targeting Orissa.
Mobile Tieups Update: BSNL – ROK / Zook – IDEA
By Siddarth Raman
At WATBlog, we’ve kept you abreast of the latest developments in the mobile world. Last year, a report by Springboard research estimated that over 12 million subscribers would be using Mobile TV after the first year of its launch in India.
This time, its BSNL (Bharat Sanchar Nigam Limited) which entered the Mobile TV [...]
TieUps Update: Bharatmatrimony – Idea / ACK – Vodafone / Shaadi – Atom / Yatra – IRCTC
Tieups are the need of the hour. The number of tie ups seem to be increasing every week. Also a common trend is the web – mobile tie ups wherein the web companies are tying up with either mobile content companies, payment companies or operators for exposure on mobile.
Here are 4 tieups on similar lines:
Bharatmatrimony [...]
At IAMAI Digital Entertainment – Entertainment on Mobile
The 4th and final panel of the IAMAI Digital Entertainment Conference held at Mumbai this week was on mobile entertainment.
The panelists included:
Viren Popli – Sr. Vice President & Head-Mobile Entertainment, Star India
Probir Roy – Co founder & Director, Coruscant Tec
Manoj Dawane – Chief Executive Officer, Mauj Telecom
Srinivas Gopal – General Manager Marketing, Idea
Salil Bhargava – [...]
Idea Announces Mumbai Operations – Plans To Spend Rs. 800 crore
Idea Cellular, one of the major telecom companies in India led by the Aditya Birla group have announced that they have begun their operations on Mumbai. The company so far has heavy presence in the Northern and Southen parts of the country.
DoT now eyes the Idea-Spice Mobile Deal
A lot has been happening between India’s GSM players, foreign players interested in the growing Indian market, Telecom Regulatory Authority of India (TRAI) and the CDMA players. DoT has already had to take some important decisions related to the 3G spectrum auction. It has already allowed international players into the auction and doubled the reserve price for the WiMax auction, which we have already covered earlier. Now, the department is eyeing the recent Idea-Spice Mobile deal.
Reliance to Offer Inter Bank Money Transfer Services Across 110 Countries
Reliance Globalcom, the international arm of Reliance Communications, is planning to launch a global backbone to enable international inter-bank transfer on mobile platforms across 110 countries reports Business Standard.
Idea also announced a similar move last month by joining hands with Tata Communications and Etisalatof UAE. Their pilot will be tested only in the 1 country. Reliance on the other [...]
Generating User Awareness for VAS Offerings in India
At the IAMAI Mobile VAS 2008 Summit, the topic of VAS and user awareness was discussed by an esteemed panel that included:
Mr. Pradeep Shrivastava – CMO, Idea Cellular
Mr. Arvind Rao – Co – Founder of One Mobile
Mr. Ajay Vaishnavi – Director of Telecom at Times Internet
Mr. Raj Singh Bhandal – Managing Director, Active Media
Much [...]
IDEA Mobile Launches IDEA Radio – Ties Up With Geodesic’s Mundu!
Mobile Radio is something Mundu has been propagating since it launched this service way back since 2006. Finally it seems like all their hardwork in getting international radio on mobiles through mundu will start paying off. This is because IDEA is now launching IDEA Radio a mobile radio service for its subscribers for which it [...]