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WATShow Episode 11 - Ibibo CEO - Ashish Kashyap Speaks on OneFamily and Ibibo Marketing Strategy

WATShow.com caught up with the Ibibo CEO Ashish Kashyap at the recently concluded IAMAI Digital Summit in Delhi and questioned him on the family.
1) Onefamily.com his newest initiative within Ibibo.. What is the objective and how does it plan to add the older crowd?
2) Ibibo’s initial marketing strategy of offering money for best blogs received [...]