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When $2.1 billion is at stake, one shouldn’t be surprised if someone shows the urgency that Vodafone is showing. It began its argument in earnest in the Bombay high court on Monday by strongly opposing against ,”an imposition of penalty” . Vodafone International Holding is challenging the show cause notice issued last September to it by the Income Tax department in Mumbai for its approximately Rs 8,000 crore tax liabilities.

Following the tradition started by Ankit, here’s another WAT’s Up Online where we try to report all the news and happenings that we missed in the day, so that our readers don’t feel left out.

Hutch offering Sanjeev kapoor recipes on mobile
Hutch, one of India’s leading Telecom service providers, along with Mobifusion, a global publisher of mobile applications and technology has introduced a service for users where they can download recipes by Sanjeev Kapoor (renowned Indian chef) directly on their phone.
“Any Time Temptations” the recipe book by Sanjeev Kapoor [...]

‘I am providing Mobile Games for download completely free of cost on my site – would I face resistance from you as an operator?’ was a question directed at Mr. Harit Nagpal (Marketing Director, Hutch) by a representative of HovR at yesterday’s edition of Mobile Monday (Mumbai).
The answer was a blunt – YES.
Mr Nagpal added [...]

Shivaji a Tamil movie that has just released has got an overwhelming response. in the south movie tickets have been booked for 3months. the movie has also has had an amazing responce from the mobile usres.
This movie (Sivaji) alone has the highest ever monotone (ringtone) downloads (50,000) in a day & over 2,00,000 monotone downloads just [...]

Sometime back we had a post on ‘What is going to increase GPRS usage in India?’
Well, can it be SEARCH?
The potential is enormous but what one needs is someone to educate the general junta the potential of the phones which they carry in their pockets.
Hutch has taken a very encouraging [...]

Well I just talked about how something like ice cream has been taken to the interactive platform, here I’d like to talk about a TV campaign which could have definitely used the internet medium to achieve greater sales.

I’ve seen this AD almost 20 times on TV in the last 2 days. At first I [...]