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At IAMAI Digital Entertainment - Online Video & Gaming

At IAMAI Digital Entertainment - Online Video & Gaming

The third panel at the IAMAI Digital Entertainment Conference focussed on Online Video and Gaming.  The panelists of this panel were:

Ajay Khanna - General Manager, EA Games India
Bruno Goveas - Head Marketing & Product Management, Akamai
Parminder Singh - Business Head, Technology, Google India
Ashish - CEO, Ibibo Web Pvt Ltd
Rohit Sharma - COO, Zapak Digital Entertainment [...]

Google Launches Video and Voice Chat Within Gmail - Video Conferencing is Next?

Google Launches Video and Voice Chat Within Gmail - Video Conferencing is Next?

Trust Google to add amazing features just when you feel they are slowing down on innovation. So Gmail’s chat within email feature sort of revolutionized the way we chat online. Now Google wants you to not only chat but also video chat and voice chat using Gmail.
As most people would know that Yahoo and MSN [...]

Don't Trust Alexa? Try Google Trends for Website Traffic..

Don’t Trust Alexa? Try Google Trends for Website Traffic..

Besides for alexa there have been compete.com for US centric traffic and trafficestimate.com as well but none of those two were as popular as alexa for India. But now things are abouto change as Google which always had the Google analytics code for Webmasters to show the trends for website traffic as well in terms of unique visitors. Im not sure how google computes these google trends for websites but its very possible that it uses one or more of its products for examples these statistics could be dependant on a lot of sources right from the google toolbar to google search traffic to google analytics to google adsense as well for the sites which have adsense installed.

Google Trends Upgrades - Shows Point Scale For Keyword Comparison

Google Trends Upgrades - Shows Point Scale For Keyword Comparison

Google trends has upgraded its algorithm to show a scale which doesn’t reflect a search volume but can be used for comparing two keywords against each other to understand how popular one keyword is to another. Google trends is a great tool for anyone who is looking at search engine traffic whether through the use [...]

Google Beefs Up Top Management via WATJob.com

Google has made some key senior management appointments for its India operations. Sridhar Seshadri has been appointed Business Head-Financial Services, Parminder Singh is Business Head-Technology, while Narasimha Jayakumar has been brought in as Business Head-Travel & Local for its advertising and monetisation business.
 
According to Google India, the appointment of Sridhar Seshadri, Parminder Singh and Narasimha [...]

Are You Immune to Google Ads?

We recently asked the Google MD for India on WATShow whether CTR (Click Through Rates) were dropping on google ads and whether google was doing anything to increase the response rates to its ads for the advertisers. The answer was a NO to the drop in google ads but if you see the latest comscore [...]

WATShow Episode 16 - Exclusive Interview With Google India MD - Shailesh Rao On Local Search, Google Docs & Orkut!

Yes WATShow is Back! And Back With a Bang! Guess we caught up with this week?? (ok i know you read the title but just cant help our excitement!) Yes its none other than the Man heading the worlds largest search engine in India. Mr.Shailesh Rao Google India MD. And Boy oh boy did we [...]

India Digital Summit 2008: The Next Gen Web 2.0 – Where is the Internet Going? Google India and eBay speak up!

Dan Neary, The VP for Emerging Markets, eBay and Shailesh Rao, MD of Google India spoke about the above mentioned topic.
 
 
 
This post will deal with Fundamental Trends on the Internet Today With Respect to:
 
 
-       Users
-       Touchpoints
-       Discovery
-       Activities
 
 
Users: Gen Y; users born between 1980 – 1995. A generation brought up on the Internet. Think about it, kids are getting [...]

Welcome To Google, How May I Help You?

These days Google seems to be very busy. The latest news from Google Research lab of India is that they are developing a voice-based search feature that allows callers to ask for information on neighborhood restaurants, services and local entertainment.
 
 
There are many sites on net which provides you the same information, but that’s completely [...]

Google Adsense Earnings Going To Dip

Google Adsense known for providing content oriented ads for sites and blogs, where you can also earn money whenever your visitors click on them, is all set to change. Initially, in 300×250 rectangular Google AdSense Ad unit 3-4 ads were displayed, but it is observed that now google is running out of enough inventory and [...]

Google Offering $10 Million To Mobile Application Developers

Google bowls a googly to its competitors. Google is giving away prizes worth $10 millions to people who can come up with an innovative software for the company’s upcoming cell phone operating system.
 
 
By taking this initiative, google has made it clear that it is interested in capturing the wider range of market by wiping [...]

Marketers Talk … web2.0

Some time back, we did a similar article of WATBlog, regarding a marketer’s perspective on web2.0. At the IAMAi’s 2nd session the following people formed the panel.
Shailesh Rao, Managing Director, Google India Ratish Nair, Chief Executive Officer, Interactive Avenues Pushkar Sane, Head Asia, Starcom [...]