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The IPL kicks off today and in what seems to be a coordinated buzz generating PR strategy across media, Live Current Media has been given the exclusive rights to the IPL Portal.
 
 
So Live Current media will operate IPLT20.com and BCCI.tv. LCM will effectively pay $5M per year for the exclusive online rights to official photos, video footage, live [...]

This comes in via Pahwa from CS. Live Current Media Inc, a Vancouver, Canada based company has bagged the portal rights of the Indian Premier League for 10 years for $50 million (Rs. 200 Cr.)
 
 
The owners apparently paid Rs. 400 Cr. for a 10-year franchise so this sounds like a reasonable deal. The only concern is, with [...]

The concept of fantasy cricket isn’t new. The first such fantasy cricket team selection games which became wildly popular was Super Selector by ESPN Star. Launched in 2001 the game super selector became so popular that even cricketing commentators and yesteryear greats like geoffrey boycott and harsha bhogle started competing on the super selector website. [...]