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Madhouse acquired by Seventymm!
Well the dvd rental business has shown the first signs of consolidation. Seventymm has acquired 100 per cent equity of the New Delhi-based Madhouse for an undisclosed amount. This is probably because of the fact that Madhouse had a good network in the delhi and gurgaon belt and also had a good team backing it. [...]
BigFlicks to spend over 10 crores on advertising
We had recently unveiled the logo of Reliance’s dvd rental site called BigFlicks.com. Now news has it that BigFlicks.com has appointed Law & keneth as the creative agency on record. The BigFlicks account size is pegged at over 10 crores.
Moreover it is believed that Reliance Entertainment will pump in around $100 million into Big Flicks [...]