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Warner Music and YouTube in New Music Video Deal

We recently wrote about the possibility of YouTube starting movie rentals. They were in deals with leading produces like the Warner Bros. Now, the Warner Music Group, a subsidiary of Warner Bros and YouTube have reached a agreement allowing music videos from artists to once again feature on the music website. The news article from Reuters is here.

Warner [...]

Johnson and Johnson Takes the Mobile Route to Brand its Vision Care Product Better

Johnson and Johnson Takes the Mobile Route to Brand its Vision Care Product Better

Johnson and Johnson’s vision care has introduced a mobile application with the intention of engaging customers for its Acuvue brand. The app basically goes on the lines of lifestyle value add and revolves around water intake. It analyses the daily water intake requirement of a user and also sends reminders to drink water at regular intervals.

Budget Analysis 2009-10 : Digital and Telecom View

Budget Analysis 2009-10 : Digital and Telecom View

The Annual National Budget is perhaps one of the most important documents discussed and approved by the Government. Just today, we discussed what the IT/Telecom sector could be looking to from the Budget. The budget presented by Finance Minister Pranab Mukherjee was, however, only mildly reassuring of future development and growth. The markets took a fall possibly [...]

“Sunday” – The Movie Ties Up With Mauj Mobile

 
 
Mauj Mobiles with Eros Multimedia, has launched wallpapers, ringtones, video animation and many other such things for the first major release of the year “Sunday”. The movie stars Ajay Devgan, Arshad Warsi, Ayesha Takia and many others. Mauj Mobile in association with Kumar Mangat, the producer of Sunday,  will provide the mobile content for all [...]