We wrote yesterday about Indians being the most receptive to mobile ads and also discussed the importance of targeting to ensure the effectiveness of a campaign. Nokia, is partnering with Intuit to offer...

SnapDeal.com, one of India’s largest daily discount deal sites has announced the introduction of gift voucher options for corporates. These offers will be available across various categories such...

10 years ago, UK raised $34 billion for the sale of 5 3G licenses. Yes – 10 years ago. In 2010, India raised Rs.67,710 crore (approx $15 billion) by auctioning 3G spectrum in 22 circles. In the months,...

“You could own a used Alto, Santro or Indica for 2 years at the cost of just Rs 50,000!”.  Sounds funny? Indeed, it is a real deal that realizes an Indian middle class family’s dream of owning a...

From bringing free music to subscribers, to getting them free Facebook access, RCom has always been in the news for innovative ideas and value for money. However, a drop in revenue means that Reliance...

Travelers in our country are more than used to “almost” making it to their destination. After navigating through about 90% of our route, we get stuck closer to destination as most small roads...

If you are a ‘netizen’ (and if you are reading this, you most certainly are) you’ve probably heard of MeterJam. For the uninformed – Meter Jam is a virtual(and i say that for a...

As predicted correctly by various market analysts that the 3G bidding which failed to start as expected but has caught pace gradually. At the end of the 7th day of the 3G Spectrum auctions, the overall...

The internet is all pervasive. It has earned itself the notorious reputation of being the facilitator of Crime. Well, it’s not all bad. Over the last few years this fallen hero, backed by some inspirational...

As the title conveys this panel discussion at the first  day of TiEcon Delhi tried to answer the question whether it’s downturn or not, is there a right time to start a business. The panelists included: Ms....

An interesting survey conducted by Tata Consultancy Services, India’s biggest IT services company has thrown up some interesting statistics. The study, called the TCS Generation Web 2.0 survey was...

      The Big Brother definitely plans to keep a closer eye on you, in the days to come! In the wake of recent terror blasts all over the country and given the amount of security measures...

I noticed this CATchy advertisement on BEST buses (almost all BEST buses):- “Meow FM 104.8 – India’s First Just-For-women Radio Station”. This clearly caught my attention (I guess...

The  Internet and Mobile Association of India (IAMAI) and IMRB International have jointly published the I-Cube Internet In India Report 2007. The IAMAI and IMRB have jointly researched the report through a survey...