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350 million users and billions of real time updates, that’s what Microsoft is looking to tap into through deals with Facebook and Twitter. According to All Things Digital, Microsoft will announce separate nonexclusive deals today with both Facebook and Twitter to integrate their real-time feed of status updates into the Bing search service. ATD fittingly called this a one-two punch.
The US Department of Justice plans to launch a formal antitrust investigation on the Yahoo-Google advertising deal, which was signed last month. According to the deal, Google will have its advertising displayed on search queries on Yahoo’s sites, which would earn Yahoo upto $800 million a year for four years.
We recently caught up with Prashant, the VP & Head of the Advertiser and Partner Group for Emerging Markets at Yahoo! and quizzed him on a lot of things.
With the Microsoft Yahoo Deal reaching an inflexion point, we think it would be a great time to use WATShow and lend some insights to our readers. [...]