Cricket.com Sold Again for $1.75 Million

by | posted: August 28, 2009
Live Current Media, who earlier shot into media limelight in India because of a $50 million contract with the BCCI has sold Cricket.com to GCV Mauritius for $1.75 million. The move is seen as an exit to...
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IPL 2009 – Where is the Money?

by | posted: April 15, 2009
Last year, the Kolkata Knight Riders franchisee was the only team which was really profitable. Why? Marketing and Merchandising. The presence of a certain Shah Rukh Khan helped them greatly! SRK was able...
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NDTV Convergence Revamps CricketNDTV.com – IPL Effect or Tubaah?

by | posted: March 6, 2009
NDTV Convergence the digital arm of NDTV has announced a revamp of its cricket portal CricketNDTV.com. According to their release the new site features such as a video section providing coaching and fitness...
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Yahoo To Power ICC Website For 3 Years – Probably The Biggest Cricket Deal For Online Content!

by | posted: February 18, 2009
Yahoo! has struck a deal with the ICC which could be termed as a ‘huge six’ in cricketing terms. As per the official release the International Cricket Council has announced a partnership with...
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BCCI Goes Live With BCCI.TV – Indian Cricket’s Official Web Home

by | posted: September 29, 2008
A considerable time after it sent out request for proposals, BCCI.TV, the Indian cricket body’s new official website is finally out. The site is neat, fresh and ordinary and hasn’t broken any...
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Dhoni Teaches 6 Steps to a Successful Corporate Blog

by | posted: June 18, 2008
The ethos of corporate communication has a forbearance on their approach to using any media, generally if not always. This means that companies often have a way of interacting with any communication medium...
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theIPLFanClub.com Launched. A Social Network For Cricket Fans in India.

by | posted: May 26, 2008
About Time – A Social Network to channel all the cricket craziness that has surrounded India has finally been launched. We did a post on IPL Fan Communities, and we also did a post on the Websites...
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Zapak Launches ZapakCricket.com – A Case of IPLT20 Fever?

by | posted: May 12, 2008
After creating zones for the Kolkatta Knight Riders and a Game Based on Ishant Sharma, Zapak has also launched ZapakCricket.com.    All of Zapak’s cricket games are available on Zapak Cricket....
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CricInfo Launches Mobicast for the iPhone

by | posted: April 18, 2008
A few months back we had announced that Cricinfo has launched live ‘mobicasts’ i.e. ball-by-ball update and scorecard service for Internet/GPRS enabled mobile phones.     ESPN owned Cricinfo,...
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Live Current Media Bags the IPL Portal Rights for $50 Million

by | posted: April 17, 2008
This comes in via Pahwa from CS. Live Current Media Inc, a Vancouver, Canada based company has bagged the portal rights of the Indian Premier League for 10 years for $50 million (Rs. 200 Cr.)     The...
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Mobile Domain Name sold for $616000!

by | posted: December 6, 2007
At a recent auction on sedo.com for dot mobi domains generated astonishing results! A domain name music.mobi was sold for UDS $616000.   Other domain names such as games.mobi, sports.mobi, movies.mobi...
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NDTV relaunches CricketNdtv.com!

by | posted: November 17, 2007
NDTV relaunches its revamped site cricketNdtv.com. But we do have lots of other cricket sites that updates us with the scores.Then what will make cricketNdtv.com survive in the market?   Is cricketNdtv.com...
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Cricinfo launches Live Cricket Mobicast!

by | posted: October 23, 2007
The mobile phone user base in India has grown to 250 million as of now with more than 6-7 million subscribers adding each month! Such a huge audience on their mobile phones cannot be ignored and probably...
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Nimbus Sport launches NimbusCricket.com – To offer Live Video Streaming

by | posted: June 22, 2007
Nimbus Sport have launched www.nimbuscricket.com in an aim to deliver cricket web-offerings globally. They would be starting off with live streaming of the 6 ODI matches in Ireland & Scotland during...
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Cricket Cricket and more Cricket! – Reebok jumps into blog marketing

by | posted: March 22, 2007
Well Reebok are the latest to join the online bandwagon of Cricket oriented marketing. Well I do wish that this at least inspires India to a better performance later today when they face Sri Lanka in an...
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Nike – Viral effect of a Cool Ad

by | posted: March 19, 2007
I am sure you would have seen the latest Nike Ad, which captures the very essence and passion of cricket in India. It has been shot quite brilliantly, the back-ground score is awesome and the cricketers...
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