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Cricinfo, a wholly owned subsidiary of ESPN, which offers cricket updates has tied up with Myntra to offer cricket merchandise. The association will result in Myntra selling many cricket – related stuff on its website, like T-Shirts, mugs having famous caricatures and quotes by the cricketers.

A few months back we had announced that Cricinfo has launched live ‘mobicasts’ i.e. ball-by-ball update and scorecard service for Internet/GPRS enabled mobile phones.
 
 
ESPN owned Cricinfo, announced the launch of Cricinfo Mobicast for Apple’s iPhone today.
 
 
Mobicast is the first full-fledged cricket widget for iPhone.
 
 
 
iPhone users will now have access to Cricinfo’s famous, live, ball-by-ball updates, scorecard, match schedules, [...]

The current series between India and Pakistan is seeing a lot of action with India winning the first match. I just saw a scroller ad which asked me to visit neosports.zapak.com. It seems that zapak has tied up with neo sports to provide live streaming of the matches through their portal.
 
We had also blogged earlier [...]

Cricinfo.com which was recently acquired by ESPN has announced that from next year onwards it would be adding live and non-live streaming as a part of its content on the website. This comes as a strategy after the ESPN acquisition as ESPN has rights over quite a lot of cricket video content from the past [...]

Cricinfo.com which is th most comprehensive and leading site around cricket in the world has signed up with Admob to monetize its mobile site. Just recently we had mentioned how internet access on mobile may drive the entire internet penetration. So this news about cricinfo tying up with a mobile advertising solution company Admob just [...]