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Anyway, the question made me dig up the past articles on Twitter and also keep tabs on newer ones. For one my pal keeps pestering me with have you come up with an answer phone call every week. So a few days back when we found Wired talking about Twitter and its revenue model with valuable insights from Stone, it definitely intrigued me. One of the suggestions as a possible revenue model, something that I hadn’t thought of till a while back was corporations paying to use the service to stay in touch with their customers.

What we see here is a picture where advertising is moving beyond awareness, it is becoming a tool for information. And when it becomes a tool for information you are essentially reducing your costs in the future because others are sharing YOU ..that is what people do with information ..they share it. And all this because of a few extra effort and money you put in on to maintain exclusivity. Read to know more about why premium advertising based on brands can change the way your promotion works online.