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Indian Brands Cozy Up To Facebook For Air Time: Better Late Than Never?

Indian Companies are catching up to their global brethren on Facebook, albeit in the form of promoted stories that appear in your timeline. These sponsored stories, though, have yet to be adopted widely...
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Coke Studio In India: Are You Excited?

Are you bored listening to Bollywood music? Do you want a break from remix songs? Wish you could listen to some refreshing, pure music on television? Well, just wait for another month and your wish will...
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PhokatCall’s Free Calling, Android’s Wallpaper Ads – How Much Advertising is Too Much?

Advertising has always been something that fascinated me. Not just the creative aspect of it. The behavioral, transactional and economic aspects of it as well. For those of you think Ads are downright...
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Coca Cola launches Sprite Yard- A Mobile Social Network

      Coca Cola is soon to launch its new mobile social network called Sprite Yard which will be launched on June 22nd in the US. Users would be able to share photos and download videos...
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