Interactive agency Quasar has launched a new digital agency, fittingly called Blazar (a Blazar is a compact Quasar). According to Manish Vij (Co founder of Quasar) ”Blazar will have creative, media...

Wiki explains Crowd-Sourcing as, “Crowd-Sourcing is a neologism for the act of taking a task traditionally performed by an employee or contractor, and outsourcing it to an undefined, generally large...

Rajiv blogged about what C2W.com are doing for April Fool’s Day yesterday, but what have the giants of the internet Google pulled off this year? CADIE – Cognitive Autoheuristic Distributed-Intelligence...

Brand Equity‘s Ad Agency Reckoner has listed the top ten Digital Agencies in India recently and according to the annual survey this year the no.1 digital agency is Webchutney followed by Hungama...

This is a guest post by one of our interns, Chinmay Sane, from BITS Pilani.   Contests2win.com announced, last week, the first ever Euro ’08 Creation Campaign for Adidas. Football crazy fans...

Tieups Tieups Tieups! Three times for the three tieups I’ll be covering in this post .. Well as they say “if you can’t do it yourself then.. Tieup!” That seems to be the golden...