Mahindra Group kicks off movement marketing with ‘Spark the Rise’

At the beginning of the year, they positioned themselves in a slightly different manner. They titled it ‘Rise’ and now the time has come for “movement marketing.” Simply put, it’s...
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Social Media – Attracting Brand Campaigns. Is it Working?

Couple of years back not many corporate companies would have even given a thought to how Social Media can benefit them. Times do change, and we must learn from the changes in the web arena; and so Social...
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