Archive for blog networks
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We Need Strong Blog Networks for Reasons Beyond Money
The intellectual value that blogs and bloggers bring as info-media is immense in India. They present thought leadership not only with regards to their own niches but of blogging as a powerful medium as a whole. At a certain point of time the Indian blogosphere was the new measure of intelligentsia of the country. However for reasons that vary from exhaustion to newer tools to a general lack of ideas blogs haven’t gone beyond the mainstream peak they seemed to have reached back in early 2000 s
Technorati Launches Social Media Ad Network Technorati Media
Technorati is a well known blog aggregator which has been around for quite sometime now. Infact technorati rank is one of the standards many bloggers use to pit their blogs against the others in the blogosphere. So it was a natural extension for technorati to provide tools to bloggers in order to monetise their traffic. This and the sudden rise of the number of adnetworks from federated media and six apart has caused Technorati to take the unavoidable step of launching its own ad network Technorati Media.