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Ever since Reliance ADAG group has started thinking “BIG,  Entertainment has been on the forefront of the strategy so be it movie rentals, downloads or streaming or radio or even DTH Reliance is trying to own everything that even spells e of entertainment. Also its not only movies its gaming as well where they have pumped in more money than [...]

We had recently unveiled the logo of Reliance’s dvd rental site called BigFlicks.com. Now news has it that BigFlicks.com has appointed Law & keneth as the creative agency on record. The BigFlicks account size is pegged at over 10 crores.
Moreover it is believed that Reliance Entertainment will pump in around $100 million into Big Flicks [...]