You are browsing the archives of ashish.

The third panel at the IAMAI Digital Entertainment Conference focussed on Online Video and Gaming.  The panelists of this panel were:

Ajay Khanna - General Manager, EA Games India
Bruno Goveas - Head Marketing & Product Management, Akamai
Parminder Singh - Business Head, Technology, Google India
Ashish - CEO, Ibibo Web Pvt Ltd
Rohit Sharma - COO, Zapak Digital Entertainment [...]

Trust Ibibo the blogging/social/answers network to come up with different kinds of marketing tactics. So if earlier it was paying users for blogging which we also put as a question to the Ibibo CEO on WATShow. Now Ibibo has gone ahead and done a tieup with Zee TV for a budget based TV reality show [...]

WATShow.com caught up with the Ibibo CEO Ashish Kashyap at the recently concluded IAMAI Digital Summit in Delhi and questioned him on the family.
1) Onefamily.com his newest initiative within Ibibo.. What is the objective and how does it plan to add the older crowd?
2) Ibibo’s initial marketing strategy of offering money for best blogs received [...]