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Microsoft picks up minority stake in the SMS2.0 firm Affle
Microsoft reportedly picked up a minority stake in a Singapore based SMS 2.0 firm Affle, the press release from the Affle reports that it has established a strategic relationship with Microsoft to strengthen its mobile media business where in Windows Live Search and MSN content services have already been integrated and deployed on SMS2.0 in [...]
Five Industry Players Answer WATBlog On Where Mobile Search Is Headed In India?
Recently Affle announced a tie up with Airtel on the sms search front with its SMS 2.0 product which would be powering the sms search on Airtel. We felt there was a need to get a sense where this Industry i.e. the mobile search space was headed be it sms search or search via mobile [...]