Exclusive: Percept Knorigin takes on Bollywoodhungama with Cinecurry.com

You are reading it here first: Percept knorigin the digital agency arm of Percept group which also runs an ad network adchakra has ventured into the online entertainment content business by launching Cinecurry.com. There has been no official release on this portal though Percept’s latest movie Jumbo is hosted on the portal. We figured it was their portal as we got a seasons greetings from Percept...
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Ad Networks Mushrooming All Over.. What does this mean for Publishers, Advertisers & Users?

‘Ad Networks’ a term that thats been around since advertising hit the internet big time as far as revenues are concerned. There have been models like adbrite (marketplace) and kontera (in-text) and ofcourse the google publisher network which have made google the billion dollar giant that it is currently.     India caught on to the ad network buzz around 2005-06 when the likes...
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Exclusive: Percept Knorigin to launch its own Ad Network – Adchakra.com

Well you read it first here! I just dug up this when i bumped into this company blog by adchakra.net which looked like an upcoming ad network with services for both publishers and advertisers. On digging a little deeper I realised that this ad network is actually owned by Percept Knorigin the recently launched agency by Percept after it broke ties with WebPercept which got renamed as Id8 Labs. If...
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