Views on the digital space in India

So Komli today morning announced the launch of their free traffic measurement tool vizisense soon after they tied up with Vizu an ad measurement company based out of the US. Of recently, traffic measurement has come into focus with multiple free tools being available in the market for anyone to measure the traffic of a [...]

Mobile Number Portability (MNP) a buzz word for quite sometime now and last heard that TRAI would favor the number portability implementation by June 2009.
Now DoT has taken a step further and invited bids from technology players to setup the Mobile Number Portability system in India. For those who dont know Number portability allows subscribers [...]

According to an Ebay census Mumbai is the top e-commerce centre in India, followed by Delhi, Hyderabad, Bangalore and Chennai. Also in terms of items sold on eBay USB drive register the maximum sales. I guess thats understandable given that USB drive ranges from 300-1000 rupees which is the ideal online transaction amount. Other popular [...]

Travelguru.com which initially started as a flight booking platform but later repositioned its core focus from Flights to hotel booking has now taken a step futher to ‘cut costs’ and further sharpen its focus on hotel bookings by tying up with iXiGo.com to power it flight search and booking.

What kind of tie up is this?
iXiGo [...]

Social media is a UGC (user generated content) driven media which influences and impacts peer groups online. What this also means that brands are significantly impacted by the word of mouth power through social media the world over. This brings us to a real possibility i.e. Brand redefinition via Social Meida. Brand redefinition is certainly [...]

Well it had to happen sooner or later given that telecom operators are known to play big daddy with services they dont like.

In this case Rajesh Jain has come out in the open about a issue with Airtel wherein Airtel has blocked Mytoday’s sms services on the grounds of the National Do-Not-Call (NDNC) rules.
So basically [...]

The third panel at the IAMAI Digital Entertainment Conference focussed on Online Video and Gaming.  The panelists of this panel were:

Ajay Khanna - General Manager, EA Games India
Bruno Goveas - Head Marketing & Product Management, Akamai
Parminder Singh - Business Head, Technology, Google India
Ashish - CEO, Ibibo Web Pvt Ltd
Rohit Sharma - COO, Zapak Digital Entertainment [...]

The second session at the IAMAI Digital Entertainment Conference revolved around Entertainment from 10 feet i.e. Digital TV.
The panelists for this session were

Vikram Kaushik - MD  - Tata Sky
Sujata Dev - CEO Time Broadband
Preeti Desai - VP Marketing & Strategic Alliances
Saurabh Kanwar - Vice President Content and Communication, Channel V
Panel Moderator - Govindrj Ethiraj, Editor-in-Chief, [...]

Trust Google to add amazing features just when you feel they are slowing down on innovation. So Gmail’s chat within email feature sort of revolutionized the way we chat online. Now Google wants you to not only chat but also video chat and voice chat using Gmail.
As most people would know that Yahoo and MSN [...]

The first generation of web services like classifieds are constantly looking at multiple touch points to reach the consumer which go way beyond their main source of revenue i.e. the web. So if the matrimony players foray into both mobile and DTH wasn’t enough now matrimony players are looking to go offline be it offline [...]

Yesterday the Digital Entertainment Conference was organised by IAMAI in Mumbai and the theme was discussion on the various screens of entertainment i.e. the cinema theatre screen, TV screen, Computer screen and the mobile screen and the digital revolution in all of them.
The first panel was on entertainment from 25 feet i.e. the digital cinema [...]

Citibank India and travelguru.com have come together to launch TravelRewards.co.in, a travel rewards platform for its cardholders which will earn them reward points and discounts on their spending on hotel and holiday packages booked via travelguru ofcourse.

The benefits that a users gets by registering  on Travelrewards.co.in are:

Accrual of triple reward points on hotel and holiday [...]

Rediff released its Q2 results last week which indicate a slowdown in ad revenues for India’s largest portal. As per the release the Indian revenues by 5.5% on a year on year basis in Rupee terms, but due to a weakening of the Indian Rupee vis a vis the US Dollar, this growth translated to [...]

Well the just launched vertical ad network NetworkPlay has pulled off a major deal in just the few months that it has been around. NetworkPlay has struck an exclusive deal with GawkerMedia which owns sites like Defamer (Hollywood lifestyle/entertainment), Jezebel (celebrity, sex and fashion gossip), Gizmodo (gadgets), Lifehacker (software and productivity), Jalopnik (car enthusiasts), Kotaku [...]

naaptol.com a comparison based shopping portal in which BCCL Private Treaties recently picked up a stake has announced some interesting features which add a social element to shopping aka social shopping.

This service is for registered users only and allows them to interact directly with the other registered customers who have similar shopping interests. According to [...]