Reports

Research, Survey, Statistic Reports on Web, Advertising and Technology Space in India

Wireless & Broadband touch 325 Million and 5 Million respectively - A Look At State Of Internet

The Trai has released subscriber numbers for the month of October for mobile and for broadband and yet again mobile growth has been clocking 10 million a month taking the total wireless subscribers above 325 million.
Key highlights for the month of October are:

10.42 million Wireless Subscribers added in October 2008.
Broadband subscribers reaches 5.05 million [...]

Mumbai & Delhi Rank As Largest Ecommerce Hubs - Why Ecommerce Is Key For Online Advertising Growth?

Mumbai & Delhi Rank As Largest Ecommerce Hubs - Why Ecommerce Is Key For Online Advertising Growth?

According to an Ebay census Mumbai is the top e-commerce centre in India, followed by Delhi, Hyderabad, Bangalore and Chennai. Also in terms of items sold on eBay USB drive register the maximum sales. I guess thats understandable given that USB drive ranges from 300-1000 rupees which is the ideal online transaction amount. Other popular [...]

Web18 Reports Q2 Loss of 24.2 Crores - Claims No.2 Postion In Indian Internet Space

Web18 Reports Q2 Loss of 24.2 Crores - Claims No.2 Postion In Indian Internet Space

Web18 Reports Losses - An Economy Slowdown + In.com Marketing Spend Impact?
Web 18 has reported a net loss of 24.22 crores as per this release of their Q2 results. A look at the numbers shows that their earnings are around 15.26 crores and the expenses are 34.2 crores. Now as one may know most of [...]

Naukri Q2 Results Out On a Day When Stock Markets Globally Melt Down

Naukri Q2 Results Out On a Day When Stock Markets Globally Melt Down

Infoedge (Naukri.com) has released its quarterly numbers are has reported a net income of Rs 15.67 crore for quarter ended September 2008, which is a 3.5 per cent growth over previous year. Total income is up by 24 per cent to Rs 72.32 crore as compared to Rs 58.50 crore a year ago.

According to Ambarish [...]

Lodestar Universal report on 'Super Influencers' On The Web - India Ranks 2nd!

Lodestar Universal report on ‘Super Influencers’ On The Web - India Ranks 2nd!

Lodestar Universal did a study to understand the growing power of social media users the world over. The study  profiled users who advocate products and tested other users who listened to their advice against opting for a particular brand or service. This study was done across 29 countries and included 17,000 active Internet users.

The study [...]

RBI Doubles Cap On Mobile Banking.. 70% Growth In E-Payments Expected While 30% New Mobile Subs Are Rural

RBI Doubles Cap On Mobile Banking.. 70% Growth In E-Payments Expected While 30% New Mobile Subs Are Rural

RBI doubles Cap on mobile transactions
So we had blogged recently on the RBI guidelines for mobile payments and also mentioned that it wasn’t the final guidelines but was subject to review. So RBI has gone ahead and doubled the cap its had earlier put on the transactions via mobile. It has increased the daily transaction [...]

Mobile Value Added Services (MVAS) To Grow 70% YOY To Rs.16,520 Crore Market By 2010 - IAMAI & IMRB Report

Mobile Value Added Services (MVAS) To Grow 70% YOY To Rs.16,520 Crore Market By 2010 - IAMAI & IMRB Report

Its seems like IAMAI and IMRB are on a report releasing spree. Now they have released a pretty comprehensive report on the Mobile Value Added Services (MVAS) Industry in India. This is their third report in just 2 weeks. It also comes at an appropriate juncture as IAMAI is conducting the National Conference on Mobile [...]

In-Game Advertising, The Next Biggest Gold Mine in Town!

In-Game Advertising, The Next Biggest Gold Mine in Town!

How do you make people believe that the average age of today’s Indian gamer is 28 years and 61% of all console players are above 18 years of age? This is hardly the age that one might call adolescence. Rather, this is the age that actually influences a family’s purchases and is also a young, bachelor bread winner who does not mind splurging a few extra bucks on branded consumer goods. So, it comes as no rocket science that today’s brands and advertising agencies are eyeing the video gaming industry is the latest prospective arena for advertising and increasing brand awareness.

Search Engine Marketing (SEM) India to Grow 100% to 225 Million $ - Report By IAMAI-IMRB

Search Engine Marketing (SEM) India to Grow 100% to 225 Million $ - Report By IAMAI-IMRB

After the online banner ads report IAMAI & IMRB have come out with another report this time on the Search Engine Marketing Industry in India. The report covers Search in the Indian Context, search activities, purpose of searching and user opinion on online search. It also covers introduction to search engine marketing and its advantages. [...]

Build-It-Yourself Telecom Towers From VNL help connect Remote Villages at Lower Costs

Build-It-Yourself Telecom Towers From VNL help connect Remote Villages at Lower Costs

VNL has managed to develop a simplified base station that is powered by solar panels and requires just a fraction of the electricity of typical base stations.

However, convincing telecom operators to buy a stripped-down base station made by a little-known start-up won’t be easy. VNL is among many companies trying to develop mobile-phone technologies for poor rural areas.

Get Ready For More Banners! - Says IAMAI-IMRB Report

Get Ready For More Banners! - Says IAMAI-IMRB Report

The IAMAI-IMRB Report on ‘Online Banner Advertisements‘ was released today. According to the report online banner advertisement market would grow at 40% to reach 350 crores by 2008-09 from its current size of 235 crores [2007-08].
The study also stated that top 3 spenders on the online banner ads would be from the segments Banking and [...]

Canaan Partners Upbeat On Investing In VAS Space (Read to Know Why)

Canaan Partners Upbeat On Investing In VAS Space (Read to Know Why)

Canaan Partners the Venture firm that has funded the likes of BharatMatrimony (Now Consim Info) and techtribe is now looking towards the VAS space with high expectations with its new fund ready for investment. The mobile space has seen some action lately with the likes of  Mkhoj, Smsgupshup raising funding.
Canaan raised about 650 Million $ [...]

Orkut Users Down By Upto 50% - What Really Backfired?

Orkut Users Down By Upto 50% - What Really Backfired?

Do you think Orkut is losing its charm in the social networking market? Do you think that the nature of social networking is evolving, what with Twitter, Plurk and FriendFeed?

Comscore Search Report: India Searches Very Less.. Google Rules..

Comscore Search Report: India Searches Very Less.. Google Rules..

Comscore has released a report on the online search market in India and the current outlook isn’t pretty for all the millions of dollars that have been pumped into search startups in the recent past. Lets have a look why?
Firstly, Even at a Billion plus searches in June India forms less than 2% of the [...]

Komli Launches Technology Channel For Advertisers.. Is Komli Confused?

Komli Launches Technology Channel For Advertisers.. Is Komli Confused?

Komli.com the India focussed DFJ backed ad network that recently came out with a report on online users and their demographics has now announced a exclusive channel for technology advertisers. In the same report it had the demographics of users who visit technology sites. Here are some demographic charts from that survey:

The most interesting statistic [...]