SwitchIdea: A New Way Forward For Social Recruitment

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Social recruiting has been redefining how hiring is done these days with many newer companies and organisations deciding to go the social route to hire talented people. LinkedIn seems to be the major channel through which employers and potential employees can interact. However, there are many people on Facebook and Twitter who also do the same. So, in essence the whole social recruiting scene is fragmented....
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We Take A Look At BigBite, A Delhi Based Food Delivery Startup

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There are so many recommendation services which show you what and where to eat. So what is the logical next step for a startup that is exploring the food and restaurant sector? Food delivery of course! Delhi based startup BigBite is one such venture which focuses on delivering food right at your doorstep for free. Delivery services can be challenging as the more popular a restaurant gets, the more...
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Video Recruit Receives Funding From Serial Investor Jaydeep Venugopal; Coming To India Soon

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Video Recruit is a startup which seeks to cut the clutter when it comes to interviewing professionals. Recruiters can use the service to get automated yet meaningful interviews which potential employees can give from anywhere.A interviewee will get a mail which has questions for them to which they can reply via video. The mail only allows one video response, so there is no issue of candidates practising...
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Times Internet Rolls Out Another Ecommerce Vertical Called ‘Satvikshop’

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Ecommerce driven by SMEs and related startups in India are really catching up despite its slow start. Many online shopping ventures has evolved to suit the need and style of the customer. With newly founded companies scoring funding and flimsy startups taking the shape of enterprises with strong foothold in their niche, the online shopping scenario in India is looking good. Big players are investing...
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Affle In Partnership With Hero Motorcorp & Maxus Receive 1 Million Engagements For ‘My London Heroes’ Campaign

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Asia’s leading digital media company, Affle announced yesterday that the ‘My London Heroes’ campaign launched in partnership with Maxus and Hero Motorcorp has achieved huge success. This innovative branded mobile destination (m.mylondonheroes.com) managed to deliver over one million engagements in just a little over a week’s time of the London Olympics 2012.In this campaign Affle has created...
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TimesJobs.com Launches Step Ahead To Help Professionals Seeking ‘Career Growth’

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TimesJobs.com, a well-known Times Group portal that has launched Global Connect and TechGig (exclusive site for techies) previously, recently launched a new website called ‘Step Ahead’ that aims to help senior, mid and entry level professionals in their search for a job, self improvement and also assist them in job application processes.  Step Ahead aims to cater to its clients in a personalized...
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Former Zomato CTO Launches Giveter, A Gift Recommendation Site

Find best gift ideas based on relationship, occasion, personality and mood - best gifts for rakhi, best gifts for girlfriend, best gifts for sister, best gifts for brother, best gifts for husband at Giveter
The former CTO of popular restaurant e-guide Zomato, Avinash Saxena has teamed up with Mayank Bhangadia, a senior consultant at Schlumberger Business Consulting to start a recommendation engine for gifting called ‘Giveter’. The 15 day old website enables users to select gifts based on budget, age or occasion and at the same time also keeps a focus on the recipient’s personality and the giver’s...
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Vuclip Unveils ‘Click2Vid’ Mobile Video Ad Unit For Brands And Advertising Agencies

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Vuclip has announced the unveiling of its new advertising unit called Vuclip ‘Click2Vid’, in a press release. This mobile video ad unit provides videos across 5,500 devices that include smartphones, feature phones and tablets, cutting the time consuming manual adjustments by brands or advertising agencies. The ad unit is powered by a unique proprietary technology engine by Vuclip.This new development...
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E-mail Marketing And Its Impact On Indian E-commerce Growth: In Conversation With Sahil Chopra Of iCubes.

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With the recent IAMAI report, it is very clear that the growth of E-commerce in India is increasing day by day and there is going to be intense competition on the road ahead. It is interesting to note that astute email marketing strategies are helping e-commerce companies gain 30 percent of revenues. Email marketing involves directly marketing a commercial message to a group of people using electronic...
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High Speed Mobile Broadband Is the Key For Higher Revenue Generation Feels Idea Cellular

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Mobile Broadband will be the key driver of higher income for mobile companies feels Himanshu Kapania, MD, Idea Cellular Ltd.At present, revenue from mobile broadband sways between US$ 400 – 600 Million (Rs. 22,056 – Rs. 33,084 Million). If customer prioritization is carefully managed a 20 fold growth to US$ 10 Billion can be a reality in mere five years feels the MD. Though India’s mobile population...
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